Field Marketing Specialist: Events & Growth Champion

Wilson Language Training; Oxford (MA); On-site; USD 54,000 - 75,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401k plan with partial employer match

Paid Time Off

Tuition reimbursement

Company-wide office closure during holidays

Job summary

An innovative educational organization in Oxford is seeking a highly motivated Field Marketing Specialist to join their dynamic marketing team. This role is crucial in driving event strategies and executing all field marketing activities. Responsibilities include attending events, capturing leads, managing logistics, and developing lead nurturing campaigns. The ideal candidate should possess strong organizational skills, proficiency in marketing automation software, and be comfortable engaging with event attendees. Competitive benefits are offered, along with a salary range between $54,000 and $75,000.

Qualifications

• 3-5 years of experience in B2B field marketing, event planning, or a similar role.
• Field marketing experience in K-12, EdTech, or SaaS products is a plus.
• Familiarity with social media and digital marketing to promote events.

Responsibilities

• Attend all scheduled events and trade shows.
• Capture leads through engaging conversations.
• Develop and execute lead nurturing campaigns.

Skills

Strong organizational and project management skills

Excellent communication and interpersonal skills

Comfortable with public speaking

Ability to work independently and as part of a team

Proficient in marketing automation software (e.g., HubSpot, Salesforce)

Detail-oriented

Analytical mindset

Education

BA/BS in Marketing, Business, or a related field

Tools

HubSpot

Salesforce

Job description

An innovative educational organization in Oxford is seeking a highly motivated Field Marketing Specialist to join their dynamic marketing team. This role is crucial in driving event strategies and executing all field marketing activities. Responsibilities include attending events, capturing leads, managing logistics, and developing lead nurturing campaigns. The ideal candidate should possess strong organizational skills, proficiency in marketing automation software, and be comfortable engaging with event attendees. Competitive benefits are offered, along with a salary range between $54,000 and $75,000.