Field Marketing Representative

Gohighlevel; Dallas (TX); On-site; USD 65,000 - 105,000; Full time

Job summary

GoHighLevel is seeking a field marketing professional to lead onsite event executions across global conferences, trade shows, and partner activations. You will manage booth setup, demos, and attendee engagement while educating attendees on the platform and qualifying leads.

This role requires strong presentation skills, travel readiness, and cross-functional collaboration to drive pipeline influence and event ROI.

Qualifications

• Bachelor's degree or equivalent professional experience.
• 2–5 years in field/event marketing or related roles.
• Experience executing trade shows and large-scale events independently.
• Experience in SaaS or marketing technology environments preferred.

Responsibilities

• Represent GoHighLevel at external events worldwide.
• Own onsite brand presence including booth setup, demos, and attendee experience.
• Engage with prospects and partners, educating them on the platform capabilities.
• Deliver 30–45 minute presentations, workshops, or live demos.
• Track event metrics and provide recommendations to improve ROI.
• Collaborate with Marketing, Sales, Partnerships, CS, and Events teams.

Skills

Event planning

Trade shows

Public speaking

Lead generation

Relationship building

SaaS familiarity

Cross-functional collaboration

Project management

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Google Workspace

CRM systems

Lead capture tools

Job description

About Us

HighLevel is a cloud-based, all-in-one white-label marketing and sales platform that empowers marketing agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 2 million businesses, from marketing agencies to entrepreneurs to small businesses and beyond. Our platform empowers users across industries to streamline operations, drive growth, and crush their goals. HighLevel processes over 15 billion API hits and handles more than 2.5 billion message events every day. Our platform manages 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million domain names.

Our People

With over 2000+ team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.

Our Impact

Every month, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.

Learn more about us on our YouTube Channel or Blog Posts

Who You Are

You’re a highly organized, relationship driven field marketer who thrives in fast paced event environments and can independently manage onsite execution with confidence. You bring strong communication skills, operational ownership, and a strategic mindset to every event experience.

You’re comfortable representing HighLevel in front of customers, partners, and prospects, while also collaborating cross functionally behind the scenes to ensure flawless execution. You know how to balance logistics, brand representation, lead generation, and attendee engagement, all while adapting quickly in dynamic environments.

You’re proactive, resourceful, and solutions oriented, with the ability to anticipate challenges, improve processes, and contribute ideas that elevate the impact of field marketing initiatives.

What You’ll Be Doing

• Represent HighLevel at External Events: Travel globally to attend marketing conferences, trade shows, summits, partner activations, and networking events where HighLevel is an exhibitor, sponsor, or featured participant.
• Own Onsite Brand Presence: Lead onsite event execution including booth setup and breakdown, signage, swag, demos, on-stage activations and attendee experience. Ensure all event assets and brand touchpoints are polished, professional, and aligned with company standards.
• Engage with Prospects and Partners: Serve as a trusted brand representative by confidently educating attendees on HighLevel’s platform capabilities, qualifying leads, answering product questions, and creating meaningful customer interactions.
• Deliver Educational Presentations: Deliver engaging 30 to 45 minute presentations, workshops, or live demos to audiences ranging from 50 to 300 attendees. Translate marketing concepts and platform capabilities into actionable business insights.
• Drive Event Performance and ROI: Track and evaluate event success metrics including lead quality, attendee engagement, pipeline influence, and overall event effectiveness. Provide actionable recommendations to improve future event performance and attendee experience.
• Collaborate Cross Functionally: Partner closely with Marketing, Sales, Partnerships, Customer Success, and Events teams to align event goals, messaging, and lead follow up strategies.
• Support Event Strategy and Planning: Contribute to event planning discussions including audience targeting, booth experience improvements, presentation topics, and activation strategies. Help identify opportunities to improve operational efficiency and event impact.
• Maintain Advanced Product Expertise: Develop deep expertise in HighLevel’s platform and ecosystem to confidently conduct demos, answer advanced customer questions, and represent new product capabilities in the field.
• Mentor and Support Team Members: Provide guidance and support to newer team members during onsite activations and event preparation as needed.
• Travel Frequently: Expect frequent domestic and international travel, averaging 3 to 4 weeks per month, including occasional evenings and weekends depending on event schedules.

What You’ll Bring

• 2 to 5 years of experience in field marketing, event marketing, brand activation, experiential marketing, or related customer facing roles
• Proven experience executing trade shows, conferences, or large scale events independently
• Experience working in SaaS, marketing technology, or high growth startup environments preferred
• Presentation and public speaking skills with the ability to engage both small and large audiences
• Ability to confidently communicate product value and qualify prospective customers in live event settings
• Strong organizational skills with the ability to manage multiple priorities and adapt quickly in fast paced environments
• Demonstrated problem solving ability and sound judgment during live event execution
• Experience collaborating cross functionally with product, marketing, and customer facing teams
• Proficiency with Google Workspace, CRM systems, and lead capture or event technology tools
• Willingness and ability to travel frequently, including internationally
• Physically capable of lifting and setting up event materials up to 50 lbs and standing on your feet for long periods of time
• Bachelor’s degree in Marketing, Communications, Business, or related field, or equivalent professional experience

Experience/Education Required

• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent professional experience
• Valid passport and ability to travel internationally without restrictions
• Must be available to work and attend in-person or virtual meetings during US hours, Monday through Friday, 9:00 am - 5:00 pm CST.

Equal Employment Opportunity Information

The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.

EEO Statement:

The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision. We encourage you to review our Privacy Policy before submitting your application