Field Marketing Manager - Urology

Boston Scientific; San Diego (CA); Vor Ort; USD 95.000 - 120.000; Vollzeit

Zusammenfassung

Boston Scientific seeks a Field Marketing Manager to accelerate adoption of key products and drive patient awareness in the assigned region. You will work with customers to position Boston Scientific as the partner of choice in therapeutic categories through localized marketing programs.

Responsibilities include increasing awareness among physicians and patients, identifying local market opportunities, and conducting education seminars and outreach.

Qualifikationen

• BA or BS degree required.
• 5 years’ experience in sales, account management, advertising/marketing or promotions.
• Proficiency with Microsoft Office Programs (Excel).
• Experience with sales and marketing databases is a plus.
• Must have demonstrated business partnering skills.
• Ability to build/create immediate rapport.
• Must be detail-oriented and proven ability to be organized.
• Creative outside-the-box thinker, persistent, and analytical.
• Self-driven and able to work independently.

Aufgaben

• Increase referring physician and patient awareness of disease states and treatment options.
• Identify local market opportunities to increase therapy and product awareness, including PR, patient advocacy, or hospital marketing partnerships.
• Conduct patient education seminars and community outreach programs.
• Evaluate and implement co-marketing programs (using approved guidelines).
• Make patient advocates available (in-person and cloud visits); also, identify suitable patient advocates as needed.
• Conduct in-office patient education tutorials.
• Develop and implement targeted patient outreach initiatives.
• Work with collaborative counterparts to drive Physician Health Talks between prosthetic urologists and primary care physicians or other referring physicians.
• Enable patient access to the right implanter.
• Address local market issues that limit patient access to trained implanters.
• Share best practices that improve efficiency and patient flow.
• Partner closely with territory managers and region managers in the assigned geographies.
• Clinical case/OR support - minimal

Kenntnisse

Rapport building

Detail-oriented

Organized

Creative thinker

Self-driven

Independent work

Ausbildung

BA or BS degree

Tools

Excel

Sales databases

Jobbeschreibung

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.

About the role

Boston Scientific's Field Marketing Manager is responsible for accelerating the adoption of key products in the region/geography assigned through market development, driving patient awareness and education, and enabling patient access. This position also works with key customers to position BSC as “the partner of choice” in the therapeutic categories assigned through the delivery of localized marketing programs. This candidate will work closely with Territory and Regional Executives to execute marketing tactics to increase the number of patients treated with BSC therapies.

Relocation Assistance

Relocation assistance is not available for this position at this time.

Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.

Your Responsibilities will include

• Increase referring physician and patient awareness of disease states and treatment options


• Identify unique local market opportunities to increase therapy and product awareness, including PR, patient advocacy, or hospital marketing partnerships


• Conduct patient education seminars and community outreach programs.


• Evaluate and implement co-marketing programs (using approved guidelines)


• Make patient advocates available (in-person and cloud visits); also, identify suitable patient advocates as needed


• Conduct in-office patient education tutorials


• Develop and implement targeted patient outreach initiatives


• Work with collaborative counterparts to drive Physician Health Talks between prosthetic urologists and primary care physicians or other referring physicians


• Enable patient access to the right implanter


• Address local market issues that limit patient access to trained implanters. Ensure patients have a way to access the right implanters


• Recommend best practices to implanters that enable improved efficiency and patient care


• Share with customers best practices that allow for improved practice efficiency and patient flow


• Increase awareness and acceptance of BSC Practice Management resources


• Share non-clinical literature of interest to prosthetic urologists


• Identify other areas where BSC should develop and share best practices that improve efficiency


• Partner closely with territory managers and region managers in the assigned geographies


• Clinical case/OR support - minimal

Required Qualifications

• BA or BS degree


• 5 years’ experience in sales, account management, advertising/marketing or promotions required


• Proficiency with Microsoft Office Programs (Excel)


• Experience with sales and marketing databases is a plus


• Must have demonstrated business partnering skills


• Ability to build/create immediate rapport


• Must be detail-oriented and proven ability to be organized


• Creative outside-the-box thinker, persistent, and analytical


• Self-driven and able to work independently

Preferred Qualifications

• Pharma sales and medical device experience preferred

For MA positions

It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.

The anticipated annualized base amount or range for this full time position will be $95,000 to $120,000, plus variable compensation governed by the Sales Incentive Compensation Plan (which includes certain annual non-discretionary incentives based on predetermined objectives) as well as the value of core and optional benefits offered at BSC, which can be reviewed at www.bscbenefitsconnect.com. Actual compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, and other relevant business or organizational needs.

Boston Scientific transforms lives through innovative medical technologies that improve the health of patients around the world. As a global medical technology leader for more than 45 years, we advance science for life byprovidinga broad range of high-performance solutions that address unmet patient needs and reduce the cost of healthcare. Our portfolio of devices and therapies helps physicians diagnose and treat complex cardiovascular, respiratory, digestive, oncological,neurologicaland urological diseases and conditions. Learn more at www.bostonscientific.com and follow us on LinkedIn .

Boston Scientific maintains a prohibited substance free workplace. Pursuant to Va. Code § 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.

Among other requirements, Boston Scientific maintains specific prohibited substancetesting requirements for safety-sensitive positions. This role is deemed safety-sensitive and, as such, candidates will be subject to a drug test as a pre-employment requirement. The goal of the drug testing is to increase workplace safety in compliance with the applicable law.

Nearest Major Market: San Diego
Job Segment: Field Marketing, Patient Care, Marketing Manager, Advertising, Urology, Marketing, Healthcare