Field Marketing Manager - Remote

Three Spirit Drinks Ltd; New York (NY); Remote; USD 90,000 - 100,000; Full time

Job summary

A dynamic beverage company is looking for a passionate Field Marketing Manager to enhance brand presence across the US. The role involves managing marketing initiatives, working with sales teams, and building relationships in a fast-paced environment. If you have a knack for innovative marketing and experience in beverage industries, this could be your next challenge.

Benefits

Competitive salary and benefits package

Employee product allowance

Flexibility to work remotely

Qualifications

• 5+ years of field marketing experience in the beverage industry.
• At least 3 years in a management role.
• Experience collaborating closely with sales teams.

Responsibilities

• Lead events and sampling programs to enhance brand awareness.
• Manage retail partnerships and in-store programming.
• Recruit and manage brand ambassadors and merchandisers.

Skills

Relationship building

Strategic thinking

Presentation skills

Analytical skills

Job description

Join to apply for the Field Marketing Manager - Remote role at Three Spirit

Join to apply for the Field Marketing Manager - Remote role at Three Spirit

Three Spirit is a dynamic company revolutionizing the beverage industry with a collection of functional non-alcoholic spirit and wine alternatives designed to elevate your mood and empower mindful moments. Our products combine the art of mixology with plant science to create sophisticated alternatives to alcohol that don't compromise on taste, experience, or social connection.

About the Position

Do you have a passion for innovative beverages and a knack for building relationships? Are you energized by creating excitement around new products in the beverage industry? Are you experienced in field marketing with specific experience in spirits, wines, or functional beverage channels? If so, then Three Spirit wants you!

We are seeking a dynamic and results-driven Field Marketing Manager to join our growing team. This role will be responsible for leading our events and sampling program while supporting strong retail partnerships and in-store programming. You'll work closely with our sales & marketing team to implement strategic field marketing initiatives that drive brand awareness, trial, conversion, and sales velocity at retail. The ideal candidate will excel at building and managing relationships with brand ambassadors, event partners, retailers, and key accounts while thriving in a fast-paced environment with a passion for innovative, disruptive brands in the beverage space.

About You

• 5+ years of field marketing experience in the beverage industry or functional food.
• At least 3 years in a management role.
• Proven experience collaborating closely with or being a part of sales teams, with a solid understanding of developing and executing sales and promotion plans.
• Strategic Doer: Ability to translate strategy into actionable steps, combining strong strategic thinking with the drive to execute projects effectively.
• Hyper-organized with attention to detail
• Results-oriented: Demonstrates initiative, determination, and teamwork to achieve desired outcomes in alignment with Three Spirit values.
• Critical Thinker: Utilizes various data sources to develop insightful strategies and actions that drive marketplace impact.
• People Agility: Effectively communicates, builds trust, and collaborates within the team using strong interpersonal and communication skills.
• Agile Learning: Adapts quickly to new situations, leveraging past experiences to create opportunities and overcome challenges.
• Presentation & relationship building skills
• Ability to travel 50% or more.

Bonus Points For

• Experience working in spirits, wine or functional beverage brands
• Experience making great tasting drinks at a high standard.
• Experience in the specialty, natural, and premium beverage channels
• Understanding of the changing landscape in adult beverages and emerging consumer trends

Key Responsibilities

• Recruit, lead and manage an outsourced set of demo brand ambassadors (internally sourced and agency) and 3rd party merchandizing teams.
• Scheduling demos, coordinating demo/event logistics, developing/optimizing a reporting system to provide key insights
• Manage the regional field marketing budget to ensure efficient allocation of resources.
• Collaborate closely with sales and marketing teams to create and communicate region-specific plans for expanding the Three Spirit portfolio.
• Engage with retail accounts to drive volume sales, enhance distribution, and monitor pricing and shelf space management.
• Build and nurture strong business relationships with key customers, addressing their needs to improve customer satisfaction.
• Participate in sales and marketing meetings to identify opportunities for maximizing joint efforts.
• Organize and execute effective market blitzes for distributor partners and GSM’s in coordination with the Three Spirit salesforce.
• Monitor weekly performance, identify proactive opportunities to close gaps, and track KPIs, key launch metrics, and other defined items.
• Lead Trade Shows across US
• The opportunity to be part of a passionate and innovative team in the most exciting category in beverage.
• A dynamic, transparent and collaborative work environment
• Opportunity to shape the field marketing strategy for a revolutionary brand in the non-alcoholic space
• Competitive salary and benefits package
• Employee product allowance and sampling opportunities
• Flexibility to work remotely
• The chance to make a real impact on the future of the beverage industry

Salary range is $90,000 - $100,000 depending on experience.

Location

Remote - US wide

Three Spirit is an equal opportunity employer committed to diversity and inclusion in the workplace. We encourage applications from all qualified individuals regardless of race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, disability, or veteran status.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Food and Beverage Services

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