Field Marketing Manager — B2B SaaS & Fintech Growth

Snapdocs, Inc.; Northern (KY); Hybrid; USD 131,000 - 150,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) with up to 4% company match

16 weeks paid parental leave

Flexible vacation + 10 sick days

Life and disability insurance

Annual lifestyle stipend

Job summary

Snapdocs, Inc. is seeking a hands-on Field Marketing lead to shape where and why Snapdocs shows up in the mortgage ecosystem. You’ll own programs, manage budgets, and connect events to sales and marketing follow-up to build measurable pipeline and revenue.

You’ll run end-to-end event programs, partner with sales, and leverage HubSpot and Salesforce to track ROI while traveling to key industry events. If you thrive in a lean team and love turning conferences into credible brand experiences, join

Qualifications

• 4+ years of field marketing, event marketing, or go-to-market marketing in B2B SaaS or financial services.
• Proven ownership of events or field programs that generate meetings, pipeline, or revenue.
• Excellent project management with multiple workstreams and clear owners.
• Strong judgment on event investment: attendee lists, sponsorship value, sales goals, and ROI.
• Experience collaborating with sales, customers, partners, vendors, and executives.
• Experience with marketing automation, CRM, lead capture; HubSpot experience is a plus.
• Ability to travel to industry events as needed.

Responsibilities

• Own an existing mortgage events lineup and expand presence in new forums, including on-stage and field motions.
• Plan a new non-real-estate events strategy to build credibility and pipeline in adjacent industries.
• Unify vertical field marketing strategies into a tiered event plan across industry, partner, customer, and executive programs.
• Determine appropriate presence for each program (attendance, sponsorships, booths, speaking roles, roundtables, dinners, roadshows).
• Run end-to-end event programs: goals, budget, registrations, vendors, on-site execution, and follow-up.
• Partner with Lender and Settlement Sales to connect event plans to target accounts and pipeline.
• Collaborate with Revenue Marketing for pre-event outreach and post-event follow-up; optimize messaging and social engagement.
• Use HubSpot as the system of record; integrate Salesforce and Slack where needed.
• Track cost per attendee, meetings booked, pipeline impact, and 30-day ROI; inform future investments.

Skills

Field marketing experience

Event marketing

Go-to-market marketing

Project management

Budgeting + ROI assessment

Cross-functional collaboration

HubSpot familiarity

Tools

HubSpot

Salesforce

Slack

Job description

Snapdocs, Inc. is seeking a hands-on Field Marketing lead to shape where and why Snapdocs shows up in the mortgage ecosystem. You’ll own programs, manage budgets, and connect events to sales and marketing follow-up to build measurable pipeline and revenue.

You’ll run end-to-end event programs, partner with sales, and leverage HubSpot and Salesforce to track ROI while traveling to key industry events. If you thrive in a lean team and love turning conferences into credible brand experiences, join