Field Marketing Manager, ASC (Remote)

Stryker; Dallas (TX); Remote; USD 87,000 - 187,000; Full time

Job summary

A leading company in the medical device sector seeks a Field Marketing Manager to enhance regional sales strategies and foster customer insights. This remote position requires a Bachelor's degree and significant marketing experience. The role emphasizes collaboration with sales teams to implement targeted marketing initiatives that align with business goals and improve customer engagement.

Benefits

Health Savings Account (HSA)

401(k) plan

Employee Stock Purchase Plan (ESPP)

Qualifications

• Bachelor's degree required.
• 4+ years of work experience in marketing or related field.
• Familiarity with medical device or sales experience preferred.

Responsibilities

• Partnering with regional sales teams to execute marketing strategies.
• Analyzing regional sales data to identify growth areas.
• Driving customer-focused initiatives and insights.

Skills

Customer insights

Marketing strategy

Sales support

Communication

Analytical skills

Education

Bachelor's degree

Job description

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Works in conjunction with internal marketing and the sales force to understand, articulate and represent customer needs, drive marketing strategy into local level action, and maintain a strong connection between the Stryker Marketing function and sales force in order to better serve the customer. Product education, promotion, and sales force partnership are primary responsibilities, in addition to providing voice of sales/voice of customer insights to better inform future product development and marketing tactics.

What you will do:

• The Field Marketing Manager will be responsible for partnering with regional sales teams to execute the annual marketing plan strategy and provide sales-support. They will gain alignment to the annual marketing plan and drive key product and program strategies enabling growth with key accounts and customers. Due to their high engagement with the field and customers, they will contribute customer and product insights to their internal business partners
• Offers field insights during the development of key strategy documents: strategic plan, annual marketing plan, product launch plans, etc.
• Translate the marketing plan to specific marketing activities to carry out the plan for assigned region
• Drives the execution of consistent, effective communication with the regional sales teams
• Utilizes all product resources and information to comprehensively support questions from regional sales teams
• Comprehends competitive portfolio and can provide guidance on objection handling
• Analyzes regional sales data and identifies areas for growth
• Familiar with the selling process and the translation of benefits into a selling script based on the clinical need
• Hosts in-market customer interactions and experiences while driving focus and engagement to key accounts, strategic customers
• Understands what current and potential customers need to drive value in the portfolio
• Intimate regional customer knowledge of their experience with divisions products
• Links customer acquisition and retention goals to business outcomes and can tie the business goal of the product or portfolio to the overall goal of the business
• Understands what current and potential customers need to drive value in the portfolio
  
  

Minimum Qualifications (Required):

• Bachelor's degree required
• 4+ years of work experience required
  
  

Preferred Qualifications (Strongly desired):

• MBA preferred
• 2+ years of medical device or marketing/sales experience preferred
  
  

*$87,600 - $186,700 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.*

Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Appliances, Electrical, and Electronics Manufacturing, Industrial Machinery Manufacturing, and Medical Equipment Manufacturing

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