Field Marketing Coordinator

LGI Homes, Inc.; Bakersfield (CA); Hybrid; USD 52.000 - 62.000; Vollzeit

Benefits dieser Stelle

Medical insurance

Dental insurance

Vision coverage

401(k) with match

Car and phone allowance

Employee stock purchase plan

New home discount

Zusammenfassung

LGI Homes is seeking a Field Marketing Coordinator to lead events across the Bakersfield-area communities, Orchard Park and Harvest Grove. This on-site role coordinates events, presentations, and Realtor engagements to drive traffic and enhance the customer experience.

The position requires 2+ years in marketing or events, real estate marketing is a plus, and strong skills in planning, social media, and content creation. Travel between communities and weekend availability are expected.

Qualifikationen

• Bachelor’s degree in Marketing, Communications, Business, or a related field with 2+ years of experience in marketing, events, or community engagement.
• Real estate marketing experience is preferred.
• Strong event planning, project management, and communication skills.
• Creative, presentation-oriented with the ability to manage multiple priorities.
• Strong social media and content creation skills.
• Digital proficiency with social media management and content editing tools.
• Willing to travel between communities and work evenings/weekends for events.
• Able to build strong relationships with teams, partners, and the community.

Aufgaben

• Plan and execute community events, showcases, grand openings, and Realtor engagements to drive traffic.
• Activate national campaigns locally and improve community presentation.
• Support content creation and provide insights to drive sales performance.
• Ensure signage, collateral, and digital listings align with brand standards.
• Manage full event process: planning, onsite execution, and post-event follow-up.
• Handle data entry, reporting, and weekly insights for leadership.
• Manage marketing inventory, vendors, and photography/video needs.
• Assist with community launches and closeouts and keep visitor centers ready.

Ausbildung

Bachelor’s Degree in Marketing, Communications, Business, or related field

Tools

Social media management tools

Content editing tools

Jobbeschreibung

LGI Homes is seeking a Field Marketing Coordinator in the Bakersfield area. This position will cover our Orchard Park and Harvest Grove communities.

As one of the World’s Most Trustworthy Companies and a Top Workplace in the USA, LGI Homes has a notable legacy of homebuilding excellence. We are seeking marketing professionals who are self-motivated and eager to dive into the LGI Homes system and culture.

The Field Marketing Coordinator brings LGI Homes marketing to life across multiple communities by planning and executing community events, showcases, grand openings, and Realtor engagements that drive traffic and enhance the customer experience. This field-based role activates national campaigns locally, improves community presentation, supports content creation, and provides insights that help drive sales performance.

As the on-the-ground extension of the marketing team, this role ensures signage, collateral, digital listings, and customer touchpoints are polished, consistent, and aligned with brand standards. A major part of the role includes managing the full event process—planning, coordination, onsite execution, and post-event follow-up—to maintain strong community visibility and engagement.

The coordinator also handles data entry and reporting, tracking traffic trends, reviewing online listings, evaluating sign routes, and sharing weekly insights with leadership. Additional responsibilities include managing marketing inventory and vendors, supporting photography and video needs, assisting with community launches and closeouts, and ensuring information centers are always visitor-ready.

• Bachelor’s Degree in Marketing, Communications, Business, or a related field, with 2+ years of experience in marketing, events, or community engagement

• Real Estate marketing experience preferred
• Strong event planning, project management, and communication skills
• Creativity and an eye for presentation, with the ability to manage multiple priorities
• Strong social media and content creation skills
• Digital proficiency with social media management and content editing tools
• Comfortable traveling between communities and working evenings and weekends for events
• Skilled at building strong relationships with teams, partners, and the community

In addition to a competitive compensation package, this position offers comprehensive training and exceptional benefits which include: medical, dental, vision, 401(k) with 4% match, a paid car and phone allowance, an employee stock purchase plan and a new home discount. We also boast a rich company culture focused on training, goals, and recognition.