Field Marketing/ABM Manager (Remote)

Hasura Inc.; San Francisco (CA); Remote; USD 120,000 - 150,000; Full time

Job summary

A leading company is seeking a strategic Field Marketing / ABM Manager to execute multi-channel marketing strategies and drive demand for their innovative AI platform. The ideal candidate will leverage their B2B marketing experience to craft personalized campaigns that resonate with key accounts, contributing directly to sales growth and engagement. Join a team that values creativity, analytical skills, and a passion for transforming the future of AI.

Benefits

Self-Care Fridays

Equipment and Learning Allowance

Donation Matching

Flexible Schedules & PTO

Qualifications

• 3-5 years experience in B2B marketing, with at least 2 years in field marketing.
• Proven track record of successful ABM campaigns.
• Strong understanding of B2B sales cycles and marketing alignment.

Responsibilities

• Develop and execute multi-channel marketing campaigns.
• Collaborate with sales and cross-functional teams on outreach.
• Analyze campaign performance metrics for optimization.

Skills

Project Management

Communication

Collaboration

Analytical Skills

Education

Bachelor's degree in Marketing, Business, Communications

Tools

Marketo

Salesforce

Job description

Job Title: Field Marketing / ABM Manager

Job Description:

We are seeking a strategic and results-driven Field Marketer & ABM Manager to join our marketing team. You will be responsible for developing and executing multi-channel marketing campaigns to drive demand, engagement, and accelerate pipeline growth. The ideal candidate will combine strong marketing fundamentals with creativity, and analytical skills to deliver personalized experiences that resonate with key accounts and support our sales team's efforts in the field.

What the role will involve:

• Use intent signals and behavioral data to identify and engage high-value target accounts, collaborating closely with sales to drive personalized outreach and accelerate deal velocity.
• Collaborate with cross-functional teams, including content writers, designers, and industry experts to develop compelling call-to-actions that maximize acquisition and conversion.
• Plan and execute end-to-end field marketing strategies (including logistics, budget, promotion, execution, and follow-up) for events, tradeshows, webinars, and executive roundtables.
• Track and analyze campaign performance metrics to optimize programs and demonstrate ROI.
• Build and maintain relationships with key stakeholders including sales leadership, product marketing, and customer success.
• Stay up-to-date with the latest industry trends, emerging technologies, and best practices in demand generation marketing to continuously improve strategy and tactics.

What’s required:

• Bachelor's degree preferably in Marketing, Business, Communications or related field
• 3-5 years experience in B2B marketing with at least 2 years focused on field marketing and/or ABM
• Proven track record of developing and executing successful ABM campaigns and field marketing programs
• Strong understanding of B2B sales cycles and ability to align marketing activities with sales processes
• Excellent project management, organizational, and communication skills
• Demonstrated ability to work cross-functionally and build consensus among diverse stakeholders

What’s nice to have:

• Experience marketing AI or machine learning solutions
• Certification in Marketo, Salesforce, or other relevant marketing technologies
• Experience working in multiple marketing roles (demand generation, content marketing, etc.)
• Background in a SaaS or startup environment

Compensation:

The compensation for this role ranges from $120,000–$150,000 (base salary) plus ESOPs.

We’re helping the world’s most innovative enterprises build AI-native applications with 100% reliability on their enterprise data with PromptQL . PromptQL is the AI platform that delivers human level reliability for natural language based analysis and automation on your data & systems. When accuracy, transparency, and repeatability matter, Hasura makes AI trustworthy, scalable, and real.

We're on a mission to bring the full value of AI to the enterprise. Our team is passionate about the power of AI to transform lives and businesses. We're curious, driven, and relentlessly customer-obsessed, working together to redefine what’s possible in enterprise AI. Join us—and help build the future of reliable AI.

Perks of working at PromptQL by Hasura:

• Self-Care Fridays: We offer the second Friday of every month as a day off.
• Equipment and Learning Allowance: We ensure employees have the tools and resources to succeed and grow.
• Donation Matching: Annual fund to match employee donations to global equality and equity organizations.
• Flexible Schedules & PTO: Asynchronous work model with generous time off policies.

Applying:

Even if you don’t fulfill 100% of the above requirements or are unsure whether this would be the right fit, we’d love to hear from you. We welcome any questions during the interview process about our culture, the kind of work we do, and how we make it all come together.

If you are a person with a disability needing assistance with the application process, please contact [e-mail] or [phone].

Hasura, Inc. is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, disability, gender identity, sexual orientation, or protected veteran status.


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Link to this page - https://hasura.io/careers/?jobId=kQe4skFQtrpw