Federal Marketing Strategy Lead

Maximus

Helena (MT)

Remote

USD 125,000 - 145,000

Full time

14 days+

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Job summary

Maximus is seeking a Federal Marketing Principal Specialist to translate complex capabilities into mission-focused messaging for government decision-makers. You will develop campaigns, enablement programs, executive communications, and customer engagement experiences leveraging knowledge of federal procurement and budgeting cycles.

Travel to Tysons, VA HQ as needed while driving integrated marketing strategies for Defense, National Security and Space sector campaigns and events, aligning with

Qualifications

Bachelor’s degree in relevant field and 10+ years of experience.
5–7 years of Marketing experience supporting a Federal Enterprise business in DoD, Civilian, or Federal Healthcare.
Proficient with Salesforce and CRM analytics, including AI automation platforms.

Responsibilities

Develop and drive integrated marketing strategies for Defense, National Security and Space.
Translate capabilities into mission-relevant value propositions for government stakeholders.
Monitor trends, agency priorities, budget cycles and competitive landscape.
Lead development of sales enablement materials, pitch decks, demos, and collateral.
Lead strategy and execution for major defense conferences and industry events.
Lead marketing campaigns for Federal Defense and National Security to drive growth.

Skills

Marketing strategy

Campaign management

ROI tracking

Education

Bachelor's degree

Tools

Salesforce

Job description

Travel to Tysons, VA HQ as needed while driving integrated marketing strategies for Defense, National Security and Space sector campaigns and events, aligning with

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