Paired is a global staffing and recruiting agency that connects remote work with top-tier talent. Our mission is to provide great jobs to talented individuals, regardless of their location. We are currently seeking a skilled Facebook Media Buyer to join a fast-growing US-based company in the e-commerce sector. This remote role provides an opportunity to manage and optimize high-budget Facebook advertising campaigns that drive growth for our client's brand.
Key Responsibilities:
- Design, implement, and manage Facebook advertising campaigns for e-commerce clients across diverse industries
- Monitor campaign performance, analyze data, and draw actionable insights to optimize ad spend and maximize ROI
- Conduct audience research to build and refine target demographics for effective ad targeting
- Collaborate with the creative team to ensure high-quality ad copy and visuals that resonate with the target audience
- Staying informed on Facebook Ads trends, platform updates, and best practices to drive campaign success
- Prepare clear and concise performance reports with recommendations for future strategies
- 3+ years of Facebook advertising experience, preferably in e-commerce
- Proven track record as a Facebook/Meta Media Buyer with a strong portfolio of successful campaigns
- Experience with e-commerce campaigns; DTC and lead generation experience is a plus
- Able to manage the full ad lifecycle independently
- Strong analytical skills for campaign analysis and performance reporting
- Experience with US/EU clients and managing multiple accounts in ad agencies preferred
- Managed monthly ad budgets of $10,000 or more
- Proficient in Facebook Ads Manager and performance analytics tools
- Excellent communication skills for articulating insights
- Self-motivated and capable of effective time management in a remote setting
- Familiarity with A/B testing and conversion rate optimization is a plus
- Work from Anywhere
- Competitive Salary (USD)
- Flexible Hours