Existing Cardmember Growth Strategist - Consumer Product Performance Partner

Citizens Bank; Westwood (MA); Sur place; USD 130 000 - 173 000; Plein temps

Avantages offerts par ce poste

Medical, dental, vision coverage

Retirement benefits

Maternity/Paternity leave

Flexible work arrangements

Education reimbursement

Wellness programs

Résumé du poste

Citizens Bank is seeking an Existing Cardmember Growth Strategist to set strategic direction for the growth of existing cardmembers. You will design and implement product enhancements, targeted strategies, and loyalty initiatives to optimize portfolio performance and profitability in line with budget targets.

You will collaborate with Finance, Risk, Marketing and Operations to manage P&L, drive campaigns and offers, and ensure a seamless customer experience across distribution channels.

Qualifications

• 5+ years leading ECM Growth initiatives for US-based card issuer.
• Strong P&L and portfolio KPI knowledge.
• Ability to lead cross-functional teams.
• Experience designing customer-focused product enhancements.
• Comfort navigating ambiguity.

Responsabilités

• Develop and implement a robust ECM growth roadmap.
• Collaborate with cross-functional partners to optimize portfolio performance.
• Lead campaigns, offers, and communications for card products.
• Monitor portfolio trends and provide ad hoc analyses.
• Manage end-to-end customer experience for ECM initiatives.

Connaissances

Existing Cardmember Growth

Cross-functional leadership

P&L management

Portfolio KPIs

Strategic planning

Description du poste

Description

As the Existing Cardmember Growth Strategist - Consumer Product Performance Partner, this role sets strategic direction for the growth of existing cardmembers by designing and implementing product enhancements, targeted strategies, experience design, and rewards & loyalty growth initiatives. The Consumer Product Performance Partner is responsible for ensuring individual client and business line needs are met, while providing for effective portfolio growth and profitability of the business in accordance with budget targets. They will work in close collaboration with the Consumer Portfolio Manager, Finance, Risk Management, Distribution and other business partners to optimize portfolio growth, fee revenue, margin revenue and oversee product specific expenses across their assigned distribution lines. This position will be responsible for successful P&L management and related business analysis, sales support, marketing support, and product management activities.

Primary responsibilities

• Strategic management of all aspects of Existing Cardmember Growth - developing and implementing a robust roadmap designed to achieve results across key portfolio KPIs - across utilization, growth, retention and margin objectives. This includes effective risk management and product enhancements while overseeing the end-to-end customer experience for each product. Works closely with the cross functional partners - Marketing, Risk, Finance, Operations, etc. to ensure budget and initiative objectives are achieved.
• Management of assigned products and promotional strategies to maintain simple, efficient, and streamlined product structures inclusive of optimization across key cardmember account experiences. Ensure clarity of field and Banker communication and appropriate balance of strategies across products lines and distribution channels.
• Actively manage product/initiative design and deployment, customer experience, campaign planning, offers, and communications while maintaining a sound control environment.
• Partners with finance and PP&A function in developing budgets and forecasts. Actively driving discussion of product and pricing strategies and expected portfolio behaviors to drive achieving budgets.
• Directs ad hoc reporting on portfolio trends and related industry comparisons including competitive analysis of product, pricing, portfolio dynamics and promotional structures.

Required Qualifications

• 5+ years leading Existing Cardmember (ECM) Growth initiatives for US based card issuer.
• Strong industry and product knowledge, ability to connect P&L needs to actionable consumer facing strategy.
• Ability to work cross functionally and lead by example - motivating across organization(s) to achieve success.
• Mastery of portfolio KPIs across Credit Card
• Strong business acumen and drive to build something from NASCENT stage; comfortability navigating and leading through ambiguity.

Preferred Qualifications

• 8+ years of Card experience, with strong ECM growth track record
• Balance of Large to Regional Issuer experience
• Strong Team First mindset with "builder vs cruiser" motivation to build new capabilities and strategy

Hours & Work Schedule

• Hours per Week: 40
• Work Schedule: M-F (4 days a week in office)

Pay Transparency

The salary range for this position is $130,000 - $173,000 per year, plus an opportunity to earn an annual discretionary bonus. Actual pay is based on various factors including but not limited to the budget, work location, and relevant skills and experience.

We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens' paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit https://jobs.citizensbank.com/benefits.

Some job boards have started using jobseeker-reported data to estimate salary ranges for roles. If you apply and qualify for this role, a recruiter will discuss accurate pay guidance.

Equal Employment Opportunity

Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression, genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague's or a dependent's reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws. At Citizens, we are committed to fostering an inclusive culture that enables all colleagues to bring their best selves to work every day and everyone is expected to be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance and capability.