Exercise Equipment Sales

Scheels; Wauwatosa (WI); On-site; USD 48,000 - 51,000; Full time

Benefits offered by this job

ESOP (Employee Stock Ownership Plan)

401(k) with Roth options

Associate discounts

Health coverage (medical, HSA, dental,

Vision

Accident and hospital indemnity

Employee Assistance Program

Paid time off

Holiday pay

Maternity leave

Bereavement leave

Job summary

Scheels in Wauwatosa, WI is seeking a full-time Retail Sales Associate to deliver a personalized WOW customer experience. You will engage customers, assess needs, recommend products, and promote the Scheels Visa Card while building product knowledge.

Starting salary is $48,000-$51,000 per year plus commissions, with evenings, weekends and holidays. Benefits include ESOP, 401(k) with Roth options, associate discounts, health coverage, and paid time off.

Qualifications

• High school diploma or GED with 1–3 months related experience or training
• Strong customer service and sales skills
• Willingness to work evenings, weekends and holidays

Responsibilities

• Deliver exceptional customer service by engaging with customers, determining needs, recommending products, and promoting the Scheels Visa Credit Card
• Maintain expert-level knowledge in all selling areas and lead product knowledge training for other associates
• Consistently meet or exceed personal sales goals while delivering a high-quality customer experience
• Manage inventory by running and analyzing internal Flash Reports
• Maintain organized backstock and ensure merchandise is properly displayed and replenished
• Ensure products are accurately displayed with price tagging, stickers, and signage
• Maintain a professional appearance, positive attitude, and team-oriented atmosphere
• Communicate professionally with store colleagues, the Scheels Campus, and vendors/sales reps
• Keep work area clean, organized, and compliant with safety standards
• Perform basic math and currency/measurements calculations
• Work varied hours including evenings, weekends, and holidays

Skills

Customer service

Sales

Product knowledge

Communication

Education

High school diploma or GED

Job description

The Wauwatosa Scheels will open April 3rd, 2027

This full-time position will start in November/December of 2026. We will start hiring part-time positions in November of 2026.

Scheels Company Goals:

We strive to be the best retailer in the USA in the eyes and minds of our customers, associates, and business partners.

What We Commit To – Our Employee Ownership Values

As an employee-owner, you’re expected to actively contribute to a culture that thrives on:

• Delivering a Personalized WOW Customer Experience
• Every customer interaction is an opportunity to exceed expectations
• We focus on making every visit memorable, personalized, and impactful
• Having a Team-First, Winning Mentality
• We succeed together by supporting one another and celebrating team wins
• Collaboration and unity drive our performance and customer experience
• Learning and Adapting to Constant Change
• We embrace growth, innovation, and feedback
• Change is not a barrier–it’s a catalyst for improvement and excellence
• Taking Pride in Our Work and Thinking Like Owners
• Every task matters, and we take full responsibility for the results
• Ownership means accountability, care, and drive to go above and beyond
• Expecting Honesty and Integrity in All That We Do
• Trust is the foundation of our relationships–with customers and with each other
• We act with transparency, fairness, and respect at all times

Responsibilities:

• Deliver exceptional customer service by seeking out and engaging with customers, going through the steps of the sale to determine their needs, recommending appropriate products, and promoting the Scheels Visa Credit Card
• Maintain expert-level knowledge in all selling areas, as well as lead product knowledge training for other associates
• Consistently meet or exceed personal sales goals while delivering a high-quality customer experience
• Manage inventory by running and analyzing Internal Flash Reports
• Effectively maintain an organized backstock while ensuring merchandise is properly displayed and replenished on the sales floor
• Ensures their product is accurately displayed to customers through price tagging, sales stickers, and signage
• Maintain a professional appearance, positive attitude, and team-oriented atmosphere
• Communicate professionally with other associates within the store, the Scheels Campus, and Vendors/Sales Representatives
• Ensures their work area is clean, organized, and meets safety standards
• Ability to perform basic math; perform operations using units of currency, measurements, and understand percentages
• Ability to work assigned schedule; may include varied hours, evenings, weekends, and holidays. Including product knowledge meetings

Compensation:

Starting $48,000-$51,000 annually (a combination of hourly wage + sales commission).

Schedule Requirements:

This position does require some evenings, weekends and various holidays.

Education & Experience:

The ideal candidate will have a high school diploma or general education degree (GED), 1-3 months of related experience or training, or an equivalent combination of education and experience.

Physical Requirements/Lifting Requirements:

Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation.

Heavy work – Exerting up to 100 pounds of force occasionally, and/or up to 50 pounds of force frequently, and/or up to 20 pounds of force constantly to move objects

Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury.

At SCHEELS, we offer a full range of benefits, including an Employee Stock Ownership Plan (ESOP), 401(k) with Roth options, associate discounts, and full health coverage—including medical, HSA, dental, and vision. We also offer accident and hospital indemnity insurance, an Employee Assistance Program, and time to recharge through paid time off, holiday pay, maternity leave, and bereavement leave. (Note: Additional leave benefits may apply based on your state of employment.)

Learn more about what it means to be an owner at SCHEELS on our Careers Page .

EQUAL EMPLOYMENT OPPORTUNITY

Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.