Executive Director, Auto Finance Content Marketing

JPMorgan Chase & Co.; Plano (TX); On-site; USD 150,000 - 200,000; Full time

Job summary

JPMorgan Chase & Co. is seeking an Executive Director—Head of Content Marketing for Chase Auto. This role involves leading the development of a comprehensive content strategy to enhance customer engagement at every stage of the car-buying journey. The ideal candidate will have expertise in digital marketing and will manage a high-performing team.

Responsibilities include implementing SEO strategies, guiding content needs, and utilizing analytics to assess performance across channels. MBA is preferred, along with proficiency in the automotive or retail industry.

Qualifications

• Proven experience leading content strategy and digital marketing initiatives.
• Strong understanding of content architecture and distribution.
• Ability to evaluate content and channel performance using analytics.

Responsibilities

• Develop and execute a comprehensive content marketing strategy.
• Lead and inspire a high-performing content marketing team.
• Map content needs across the full customer journey.

Skills

Content strategy

SEO and digital marketing

Analytical skills

Team management

Presentation skills

Education

MBA

Job description

JPMorgan Chase & Co. is seeking an Executive Director—Head of Content Marketing for Chase Auto. This role involves leading the development of a comprehensive content strategy to enhance customer engagement at every stage of the car-buying journey. The ideal candidate will have expertise in digital marketing and will manage a high-performing team.

Responsibilities include implementing SEO strategies, guiding content needs, and utilizing analytics to assess performance across channels. MBA is preferred, along with proficiency in the automotive or retail industry.