Overview
Join Willpower as our Events & Partnerships Manager. Willpower is a brand platform built to power performance, operating across wellness, performance, and community-driven brand building. Location: Austin, TX. Type: Full-Time. Start Date: Immediate. Compensation: $80,000 - $120,000/yr OTE. Base: $60,000 - $80,000/yr + Performance Bonus ($20,000 - $40,000 OTE).
Willpower collaborates across Willpower Performance, Willpower Brands, and Willpower Wellness to bring our vision to life, working directly with the Founder.
Responsibilities
- The Opportunity: Be a key builder across all three pillars to bring events and partnerships to life; collaborate with the founder and manage high-level brand activations, strategic relationships, and internal event teams.
- Your Role: Support with strategy development and execution for experiences across Willpower Brands, Wellness, and Performance; manage all event logistics (timelines, run-of-show, vendor relationships, staffing, and day-of production); partner with creatives to design on-brand activations and engaging event environments.
Partnerships & Sponsorships
- Support & develop partnership pitch decks and outreach strategies.
- Manage the full sponsorship lifecycle: outreach, negotiation, activation planning, and reporting.
- Collaborate with partners like OOFOS, Hyperice, Nike, AG1, and others to co-create impactful brand experiences.
Marketing & Community Engagement
- Work with design and content teams to craft invites, recaps, social posts, and digital content.
- Lead guest communications and check-in flows across email, RSVP platforms, and event tools.
- Maintain CRM and manage community follow-ups post-event.
Systems, Ops & Internal Workflow
- Own and evolve internal tools and workflows (Notion, Google Suite, etc).
- Build repeatable systems for sponsorship tracking, production management, and post-event reporting.
- Serve as the central operator for cross-functional project management with contractors and collaborators.
You Are
- A builder with 4-7+ years in events, brand, experiential events, and community.
- Obsessed with organization + getting shit done.
- Relentless in your pursuit to better yourself
- Known for bringing positive energy & vibes
- Fluent in the world of CPG, wellness, sports, or performance.
- You know how to run a killer event...
- Proactive, detail-oriented, and excited to grow fast inside a dynamic platform.
Why Join Willpower?
- Work with iconic brands: Poppi, AG1, Hyperice, Oura, San Antonio Spurs, Formula 1, NASA.
- Cross-industry access: consumer, defense, sports, tech.
- Autonomy + creativity: shape the platform with the founder.
- Grow your network with the most interesting people in the space.
How to Apply
Email hiring@drinkwillpower.com with a short creative note on why you're fired up about this, AND fill out this application if you want to be considered:
[APPLICATION] Willpower Candidate Application: https://drinkwillpower.notion.site/1d638388847e80a39276f077fc88e271?pvs=105