Event Merch & Ecommerce Manager

LocaliQ; Des Moines (IA); On-site; USD 45,000 - 50,000; Full time

Job summary

USA TODAY Co., Inc. is seeking a Merchandise Manager to own the RAGBRAI merchandise program, drive product mix, budgeting, and profitability across online and on-site channels.

You will manage the Shopify storefront, coordinate live events, and align product launches with marketing plans. Collaborating with Marketing and Creative teams, you will develop compelling assortments, source vendors, and optimize inventory and pricing.

Qualifications

• 3–4 years of experience in retail merchandising, planning, or buying.
• Experience in revenue optimization, product development, and merchandising strategy.
• Deep understanding of merchandising and marketing strategies within a retail environment.

Responsibilities

• Own post-event financial recaps, including SKU-level sales analysis, margin performance, and year-over-year comparisons.
• Manage the online merchandise store through the Shopify platform, including product listings, inventory updates, pricing, and promotions.
• Coordinate product launches with marketing campaigns and event calendar.
• Monitor ecommerce performance metrics and identify opportunities to improve conversion rates and online sales.
• Work with Expo Event Ops Coordinator to secure placement in each location.
• Responsible for managing a team of contractors or volunteer staff facilitate quick and smooth point-of-sale transactions.
• Perform physical duties as required by the role, such as moving equipment or transferring merchandise between locations.
• Inventory management, assisting guests with purchases, and overseeing sales transactions while maintaining a positive atmosphere.
• Implement dynamic event retail activations and strategies to maximize sales growth and improve customer experience.
• Assist with operational tasks and contribute to a positive shopping experience through merchandise upkeep and customer engagement.
• Act as a brand ambassador for RAGBRAI, its local sponsors and venues.

Skills

Retail merchandising

Planning

Buying

Excel

Shopify

Communication

Attention to detail

Tools

Microsoft Excel

Microsoft Word

Shopify

Job description

USA TODAY Co., Inc. is seeking a Merchandise Manager to own the RAGBRAI merchandise program, drive product mix, budgeting, and profitability across online and on-site channels.

You will manage the Shopify storefront, coordinate live events, and align product launches with marketing plans. Collaborating with Marketing and Creative teams, you will develop compelling assortments, source vendors, and optimize inventory and pricing.