Event Marketing Manager - B2B SaaS & ROI Focus

Copado; Denver (CO); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary

Health, dental, and vision insurance

401(k) Plan

Paid Time Off

Wellness Perks

Job summary

Copado, the #1 DevOps Platform for Salesforce and the Cloud, seeks a proactive Marketing Manager to lead our North American event strategy from Denver. Partner with Marketing, Sales and Product to support high-quality meetings, activations and ROI across marquee events such as Dreamforce and Salesforce World Tours.

Ideal candidates have 2–4+ years in B2B event marketing (SaaS preferred), with strong on-site leadership, collaboration with Sales, and a track record of driving pipeline through

Qualifications

• 2–4+ years in B2B event marketing, SaaS experience preferred.
• Proven ability to manage end-to-end trade shows and large activations.
• Strong collaboration with Sales, Marketing and Product teams.

Responsibilities

• Lead strategic event planning for North America to drive pipeline.
• Own on-site program management, staffing, and brand execution at major events.
• Collaborate with Sales to pre-book meetings and execute post-event follow-up.
• Define KPIs and report ROI using Salesforce metrics.

Skills

B2B Event Marketing

Pipeline generation

On-site leadership

Sales collaboration

Tools

Salesforce

Marketing Automation

Slack Workflows

Asana

Job description

Copado, the #1 DevOps Platform for Salesforce and the Cloud, seeks a proactive Marketing Manager to lead our North American event strategy from Denver. Partner with Marketing, Sales and Product to support high-quality meetings, activations and ROI across marquee events such as Dreamforce and Salesforce World Tours.

Ideal candidates have 2–4+ years in B2B event marketing (SaaS preferred), with strong on-site leadership, collaboration with Sales, and a track record of driving pipeline through