European MNC : Marketing & Business Development Manager ( APAC)

Heads2you; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

An established industry player is seeking a Marketing & Business Development Manager for the APAC region. This role involves leading marketing initiatives to boost incoming leads and exploring new market verticals for innovative products. The ideal candidate will have a strong background in digital marketing and business development within a technical environment, ideally with experience in instrumentation and electronics. Join a dynamic team that values integrity and aims to enhance customer satisfaction while driving sales growth. If you are passionate about marketing and ready to make an impact, this opportunity is for you.

Qualifications

• 10-15 years of experience in digital marketing/business development.
• Graduate in Instrumentation/Electronics Engineering and MBA preferred.

Responsibilities

• Execute marketing nurture campaigns to drive demand in APAC.
• Manage all incoming raw leads for marketing qualification.

Skills

Digital Marketing

Business Development

Instrumentation Engineering

Electronics Engineering

Microsoft Office

English Proficiency

Education

Bachelor's in Instrumentation/Electronics Engineering

MBA

Tools

Zoom Info

LinkedIn

Job description

European MNC : Marketing & Business Development Manager ( APAC)

Our European client develops, manufactures & markets components designed for Measurement ofpressure & flow.The components of client’s pressure measurement technology include both pressure switches (on/off switching elements), sensors & pressure transmitters (sensors with built-in amplifier electronics). With its clear focus on pressure measurement technology

They are market leaders of Pressure Switches, Sensors & Transmitters

The target market is divided into several sectors based upon application as special pressure sensors for Industrial Automation / Gas Boilers , HVAC & White Goods & have Market presence in Europe , USA , Asia , Australia , Africa , Middle East & South America

Processing all customer orders &enquiries. Ensuring the highest possible levels ofcustomer satisfaction to maximize sales & repeat business.

They are urgently , looking for Marketing & Business Development Manager – APAC @ Noida or Remote in India

Summary

• Marketing & Business development to increase incoming leads & opportunities by working with different departments of the Germany headquarter.
• Reports to: VP Sales APAC (Excl China)
• Location: Noida or Remote in India

Role Summary

• To work & lead marketing initiatives in the region to increase monthly raw leads.
• To find out & digging for new market vertical/ applications for client’s products in the region

Technical Skills/Knowledge

• Graduate in Instrumentation / Electronics Engineering & an MBA degree would be an added advantage.
• 10-15 Years relevant experience in Digital marketing/Business development in a technical or industrial environment ( Preferably in Switches, Sensors & Transmitters)
• High proficiency in English languages skills including the ability to converse & write about commercial or technical subjects.
• Proficient skills of Microsoft Office (Word/Excel/PPT)
• Highest levels of personal & professional integrity & ethics, & unquestioned integrity in each of his/her initiatives.

Primary Responsibilities:

• Execute marketing nurture campaigns to APAC customers & opted-in prospects to drive demand/re-engagement (with email newsletter & segment campaigns)
• Support sales manager/distributors on Product Trainings.
• Work with inside/outside sales team as needed to drive monthly Month-on-month (MQL) rate & drive continuous improvements (participate in sales meetings / reviews)
• Manage all incoming raw leads & prioritize for Marketing Qualification (response time of less than 1 hour target for incoming calls/emails).
• Application notes preparation to increase cross selling.
• Promote products through 3rd party listings – Ex India Mart, Direct Industries Mart
• Provide support to APAC Sales team by coordinating & executing select trade show events.
• Support distribution channel by coordinating & executing distributor events.
• Deliver sales support to India sales team through analysis research & other sales related support activities.
• Develop targeted content for key verticals & promote on website, social channels, & nurture campaign.
• Grow marketing contact visibility in India through Zoom Info, LinkedIn & other tools to create suspects that can become raw leads.
• Manage DM/KPI weekly Sales/OI updates for APAC & Align leads generation activities.
• Experience, Skills & Knowledge required to be successful in role

You are requested to E Mail updated Resume with followingdetails

• Current Location
• You are ready to work in Noida or Remote in India
• Are you Instrumentation / Electronics Engineering & an MBA , with 10-15 Years relevant experience in Digital marketing/Business development in a technical or
• industrial environment
• Do you have High proficiency in English languages skills including the ability to converse and write about commercial or technical subjects.
• Do you have Proficient skills of Microsoft Office (Word/Excel/PPT)
• Total experience in Marketing & Business Development of Technical products( In years)
• Relevant experience in taking marketing initiatives & increase monthly raw leads for client’s products (In years)

Since our inception in 2003, we have remained steadfast in our commitment to delivering quality services and value addition to our clients. With an unwavering focus on senior and middle management talent, we ensure that organizations have access to critical skills that align with both their short- and long-term objectives.

Email: [e-mail] / [e-mail]
Phone: [phone]