Entry-Level Competitive Media Planner (Remote – Elections)

National Asset Mgmt Incorporated; Des Moines (IA); Hybrid; USD 48,000 - 54,000; Full time

Job summary

Green & Wood Media Services is seeking a Competitive Analyst to join the Media Planning team through the 2026 cycle. This entry-level role will monitor competitive ad spend across TV, streaming, and digital, assembling fast, actionable reports for the Advanced TV team and clients.

You’ll work with the VP, Advanced TV, building relationships with station reps and vendors, and ensure data accuracy under deadline pressure as Election Day approaches.

Qualifications

• Strong written and organizational skills.
• Deep comfort with Microsoft Excel and Google Sheets, Google Docs, Google Presentations.
• Ability to manage several live reports simultaneously without losing accuracy.
• Interest in or familiarity with political campaigns and how paid media fits into them.
• Exposure to tools like AdImpact or similar ad-tracking platforms is a plus, but not required.

Responsibilities

• Track competitive ad spend across a slate of races — federal, statewide, and down-ballot — spanning linear TV, streaming/CTV, and digital placements.
• Build relationships with station reps and vendor partners to source timely, accurate competitive data.
• Log spend and placement data into GWMS reporting systems and keep reports current on a rolling basis.
• Adapt reporting formats to match individual client needs and preferences.
• Flag notable shifts in competitor spend, targeting, or creative strategy to the Advanced TV team.
• Run basic quality checks on spend data before it reaches internal teams or clients.
• Turn around updated reports on tight deadlines, particularly in the final weeks before Election Day.

Skills

Strong written and organizational:

Excel & Google Sheets

Google Docs/Presentations

Multitask under deadline

Campaigns interest

AdImpact familiarity

Data reporting

Education

Political Science background

Communications background

Statistics background

Tools

AdImpact

Job description

Green & Wood Media Services is seeking a Competitive Analyst to join the Media Planning team through the 2026 cycle. This entry-level role will monitor competitive ad spend across TV, streaming, and digital, assembling fast, actionable reports for the Advanced TV team and clients.

You’ll work with the VP, Advanced TV, building relationships with station reps and vendors, and ensure data accuracy under deadline pressure as Election Day approaches.