Entry-Level Ad Sales Exec — TV & Digital Growth

Gray Local Media, Inc; Biloxi (MS); On-site; USD 36,000 - 60,000; Full time

Job summary

Gray Media's WLOX-TV/Gray Media in Biloxi, MS is hiring an Entry-Level Account Executive to join our growing team of advertising professionals. You will work face-to-face with local business owners, helping them grow their business through TV and digital marketing solutions.

You will research opportunities, develop new local direct business, and manage the full sales cycle from prospecting to close. The role emphasizes relationship building, presentation of proposals, collaboration with creative

Qualifications

• Sales experience preferred; a background or degree in Business, Marketing, Communications, or a related field is a plus.
• Strong organizational, written, and verbal communication skills.
• Proficiency in Microsoft Office products: Outlook, Excel, PowerPoint, and Word.
• Willingness to learn and master digital advertising products and tools.
• Strong relationship-building, follow-up, and customer service skills.
• Self-starter with the ability to work independently and positively influence others in a fast-paced environment.
• High achiever with creativity, persistence, and a strong work ethic.
• Ability to think critically and design solutions for complex client challenges.
• Coachable mindset - open to feedback and committed to continuous improvement.
• Comfortable selling to, challenging, and building trust-based relationships with executives.
• Must possess a valid driver's license with a good driving record; MVR check required.
• Must have reliable transportation that meets required insurance coverage needs.
• Must meet Gray Media driving requirements

Responsibilities

• Prospect & Develop New Business - Research opportunities in your market, generate and follow through on sales leads, and maintain an active pipeline of potential revenue.
• Own the Full Sales Cycle - From prospect to close, manage new business revenue and budget goals with consistency and accountability.
• Consult & Strategize - Meet with business owners, marketing executives, and advertising managers to conduct needs assessments and develop targeted digital and broadcast marketing solutions tailored to their goals and budgets.
• Build & Present Proposals - Design, write, and present compelling marketing proposals and PowerPoint presentations that align with client business objectives.
• Manage Your Book of Business - Utilize CRM and client management tools to maintain detailed account records, track interactions, forecast accurately, and grow existing client relationships.
• Collaborate Cross-Functionally - Partner with creative, strategy, analytics, and support teams across all departments to ensure seamless campaign execution and client satisfaction.

Skills

Sales experience

Communication skills

Relationship building

Self-motivated

Independent work

Education

Business/Marketing/Communications degree

Tools

Microsoft Office

Job description

Gray Media's WLOX-TV/Gray Media in Biloxi, MS is hiring an Entry-Level Account Executive to join our growing team of advertising professionals. You will work face-to-face with local business owners, helping them grow their business through TV and digital marketing solutions.

You will research opportunities, develop new local direct business, and manage the full sales cycle from prospecting to close. The role emphasizes relationship building, presentation of proposals, collaboration with creative