Growth Marketing Manager

Foresight; New York (NY); Hybrid; USD 75,000 - 125,000; Full time

Job summary

Foresight, NYC-based, is seeking an Enterprise Demand Gen Specialist to build and run our account-based demand-gen motion for the Enterprise target list, researching, nurturing, and engaging senior prospects toward events and conversations. You'll own the motion end-to-end, map target accounts, keep calendars full with warm meetings, and partner with Account Executives.

This is our first dedicated marketing hire with room to shape the role.

Qualifications

• 18 months to 2+ years in ABM at a Series A/B startup with quantifiable results.
• Deep understanding of ABM/ABX and ability to explain it clearly.
• Dedicated focus on demand generation as core craft.
• Strong academic performance and track record of tackling hard challenges.
• History of competitive success outside of work (athletics, etc.).
• Hands-on fluency with AI tools in marketing/GTM beyond basic ChatGPT.

Responsibilities

• Own outreach and nurture across Enterprise target list with depth over volume.
• Design and run a relationship-first, account-based motion to warm prospects toward events.
• Build account attack plans for named targets and map the buying committee.
• Keep Account Executives' calendars full of warm first meetings and fill event rooms with senior prospects.
• Write and continually refine cold email/outreach copy as part of the nurture motion.
• Re-engage lapsed customers and revive stalled relationships.
• Use AI tools daily as part of how you work.
• Define your own scope and propose what you're going to do rather than asking what to work on.

Skills

ABM/ABX knowledge

Demand generation

AI tools fluency

Written communication

Research oriented

Athletic competition mindset

Job description

About Foresight

Foresight helps leaders running infrastructure capital programmes move from reactive project delivery to proactive control of risk and outcomes.

We're building AI-driven software that continuously analyses complex schedules and surfaces the signals teams need to make better, faster decisions. Construction is one of the least digitised industries in the world. We're building tools that don't meaningfully exist today, solving problems few teams have attempted at this scale.

Our mission: give every team the clarity and confidence to deliver projects on time, every time. Because in high-stakes construction, the real risk isn't complexity - it's being too late to act.

We recently raised a $25M Series A led by Macquarie Capital Venture Capital, with participation from Creandum (who led our Seed), isai Build, i2bf Global Ventures, and Somersault Ventures. Revenue has tripled every year since 2023.

The Role

As our Enterprise Demand Gen Specialist, you'll build and run Foresight's account-based demand-generation motion for our Enterprise target list - research, nurture, and relationship-first outreach that warms senior prospects toward events, dinners, and conversations, then hands them to our Account Executives as real pipeline. You'll be one of Foresight's first dedicated marketing hires, owning this motion end-to-end rather than inheriting one already in place.

What You'll Do

• Own outreach and nurture across Enterprise target list - depth over volume, always
• Design and run a relationship-first, account-based motion: use research, cold email, and creative outreach to warm prospects toward events, roadshows, dinners, and speaking opportunities, not to demand a first meeting
• Build account attack plans for named target accounts - dissect the account, map the real buying committee, and define a specific approach for each, rather than following a generic script
• Keep Account Executives' calendars full of warm, high-quality first meetings, and fill event rooms with the right senior people from the target list
• Write and continually refine cold email and outreach copy as part of a broader nurture motion
• Re-engage lapsed or quiet former customers and get stalled relationships back in motion
• Use AI tools as a genuine, daily part of how you work, not an occasional assist
• Define your own scope - propose what you're going to do, rather than ask what you should be working on

Requirements

• 18 months-2+ years of direct, hands-on account-based marketing (ABM) experience at a Series A/B startup, with real, quantifiable results to point to
• Intuitive, back-of-the-hand command of account-based marketing - you could explain ABM/ABX to someone cold, unprompted
• A dedicated focus on demand generation as your core craft, not one slice of a broader generalist-marketing role
• A high-achievement, high-intelligence profile - strong academic performance and a track record of taking on and succeeding at hard things
• A history of excelling competitively outside of work - varsity, college, state, national, or Olympic-caliber athletics, or another high-stakes competitive pursuit
• Genuine, hands-on fluency with AI tools in your marketing/GTM work today, with real workflows to show for it, not just familiarity with ChatGPT
• Excellent written communication and a real willingness to do the research - this is a detail-oriented, slightly nerdy role, not a smooth-talker role
• A background as an SDR who found their footing in account research and planning rather than straight selling is a plus, not a requirement

Benefits

Why Join Now

• Real ownership from day one. This isn't a scripted, hand-fed SDR seat - you define your own account-based motion and defend your own plan. Your work shows up in weeks, not years, in the relationships and pipeline you build
• Close access to leadership. You'll partner with our sales leadership and have direct visibility to our founders - leading academic voices on why infrastructure mega-projects fail, with the real-world scars to match
• The momentum is real. Revenue has tripled every year since 2023. We're becoming the category leader, with the gap widening every quarter. This is already happening, not a future bet
• Backed to build properly. A $25M Series A gives us the runway to do this right. We're only just getting started
• A blank slate to build on. You're not inheriting a legacy playbook - you're building Foresight's account-based demand-gen motion from scratch, with real room to shape what the role becomes as it grows into a broader marketing function

Base salary range: $75,000-$125,000+, based on experience and fit against the requirements above, and equity in a fast-growing, well-funded startup.

NYC / Tri-State preferred and commutable to the city, with several days a week in person once local - no one at Foresight is in five days a week. Fully remote will be considered only if we can't find the right person locally.

You'll also get comprehensive health, dental, and vision coverage, flexible PTO.