Email Specialist - Business Development Coordinator

Salem Media Group, Inc; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

A leading media company in the United States is seeking an Email Specialist - Business Development Coordinator to grow advertising revenue. You will orchestrate email marketing campaigns, target audiences using data, and collaborate with teams to optimize messaging. The ideal candidate has a Bachelor’s degree in marketing and an eagerness to learn about lead generation. The role offers a competitive salary and comprehensive benefits.

Benefits

Competitive salary

Health, dental, and vision insurance

Opportunities for professional growth

Dynamic work environment

Qualifications

• Desire to learn lead generation and paid advertising.
• Understanding of email marketing strategies is a plus.

Responsibilities

• Set up and manage email campaigns to drive sales leads.
• Use data to segment email lists and personalize outreach.
• Monitor metrics like open and click rates.
• Work with design, content, and sales to align messaging.
• Manage lead tracking and automation in Vendasta.

Skills

Email marketing

Campaign management

Performance tracking

Data segmentation

Team collaboration

Education

Bachelor’s degree in marketing or related field

Tools

Email marketing platforms

Vendasta CRM

Job description

Overview

Salem Web Network (SWN), a division of Salem Media Group, is the largest media company supporting Christian and faith-based audiences, in the nation. We pride ourselves on our dynamic approach to media and advertising. We are committed to helping businesses thrive through innovative and effective advertising solutions. Our team is passionate, driven, and always on the lookout for new ways to excel in the industry.

We are offering an exceptional opportunity for a results-driven Email Specialist - Business DevelopmentCoordinator to join our team. This role is crucial in growing advertising revenue through cultivating sales leads and orchestrating email marketing campaigns to these leads.

**This position would be working with churches and other faith-based organizations.

Responsibilities

● Email Marketing & Campaign Management: Set up and manage email campaigns to drive sales leads. Maintain timelines and coordinate with teams to ensure smooth, on-time execution.● Audience Targeting: Use data to segment email lists and personalize outreach, helping reach the right people with the right message.● Performance Tracking & Testing: Monitor metrics like open and click rates. Run A/B tests to optimize subject lines, content, and timing.● Team Collaboration: Work with design, content, and sales to align messaging and campaign strategy. Support coordination and training across teams.● CRM Troubleshooting (Vendasta): Manage lead tracking and automation in Vendasta. Resolve issues, improve workflows, and ensure campaign accuracy.● Reporting & Process Ownership: Generate reports, share insights, and own the full email process—from lead generation to campaign analysis and follow-up.

Qualifications

● Bachelor’s degree in marketing or related field.● Desire to learn lead generation, email marketing, and paid advertising.● Understanding of email marketing platforms and strategies is a plus.

Benefits

● Competitive salary and performance-based incentives.● Comprehensive benefits package, including health, dental, and vision insurance.● Opportunities for professional growth and development.● A dynamic and collaborative work environment.

EEO Statement

Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place to Work” and as a “Best and Brightest” equal opportunity employer.

#emailmarketing #marketing #leadgeneration #remote #businessdevelopment

Compensation

$19.23 - 24.03 per hour