Email Marketing Specialist - USA Company - USA Work Hours

1 Source Bpo; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

A growing company in the B2B sector is hiring a remote Email Marketing Specialist. You will focus on executing and optimizing email campaigns with Mailchimp, requiring strong data analysis skills and fluency in English. This position is night-shift aligned with U.S. business hours, perfect for a dedicated professional looking to make an impact in email marketing.

Qualifications

• Minimum 4 years of exclusive experience in email marketing, preferably B2B.
• Advanced experience using Mailchimp.
• Strong ability to pull and analyze data from various platforms.

Responsibilities

• Plan, write, design, and execute B2B email campaigns using Mailchimp.
• Monitor and improve key performance metrics including open rates and CTR.
• Conduct A/B testing for engagement improvement.

Skills

Email Marketing

Data Analysis

Copywriting

Visual Design

Tools

Mailchimp

Google Analytics

CRM

Shopify

WooCommerce

Job description

Must Speak Fluent English!

We are hiring a data-driven Email Marketing Specialist with a minimum of 4 years of exclusive experience in email marketing, specifically using Mailchimp. Youll be responsible for building, executing, and optimizing email campaigns for our B2B product line. This is a remote, night-shift position aligned with U.S. business hours.

Key Responsibilities:

• Plan, write, design, and execute B2B email campaigns using Mailchimp
• Segment audiences and build advanced automation flows for different buyer types
• Monitor and improve key performance metrics including:
• Open Rate
• Click-Through Rate (CTR)
• Order Rate / Conversion Rate
• Source and connect data from Mailchimp, Google Analytics, CRM, and ecommerce platforms (e.g., Shopify, WooCommerce, or internal order systems)
• Conduct A/B testing for subject lines, content, and CTAs to improve engagement
• Generate weekly performance reports with insights and recommendations
• Ensure email compliance (CAN-SPAM, GDPR) and maintain clean list hygiene
• Collaborate with sales and product teams to align email content with goals

Requirements:

• Minimum 4 years of exclusive experience in email marketing (preferably in B2B product environments)
• Advanced experience using Mailchimp, including automation, segmentation, and analytics
• Proven track record of improving email metrics (open rates, CTR, conversions)
• Ability to pull and analyze data from Mailchimp, CRM tools, Google Analytics, and order systems
• Fluent English communication skills (written and spoken)
• Strong copywriting and visual design sense for email campaigns
• Comfortable working night shift hours (U.S. time zones)