Email Marketing Manager - (Remote - New Jersey)

Jobgether; New Jersey; Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a talented Email Marketing Manager to join their remote team in New Jersey. In this role, you will collaborate with marketing leadership to develop and execute engaging email campaigns aimed at driving customer acquisition, engagement, and retention. You will be responsible for optimizing campaigns through segmentation, A/B testing, and performance analysis. This position offers the chance to work in a dynamic environment that values creativity and professional growth while being part of a supportive international team committed to diversity and inclusion. If you have a passion for email marketing and a knack for data-driven strategies, this opportunity is perfect for you.

Benefits

Competitive salary with performance-based incentives

Remote work flexibility

Comprehensive health, dental, and vision benefits

Opportunities for professional development

Collaborative international team

Innovative work environment

Commitment to diversity and inclusion

Qualifications

• Proven experience in email marketing, preferably in a B2B SaaS environment.
• Strong understanding of A/B testing methodologies and best practices.

Responsibilities

• Develop email marketing strategies to drive revenue goals across different funnels.
• Monitor campaign results and make data-driven adjustments for optimization.

Skills

Email Marketing

A/B Testing

Data Analysis

Copywriting

Segmentation

Tools

HubSpot

Outreach

Salesforce

Job description

Jobgether has ALL remote jobs globally. We match you to roles where you're most likely to succeed, and provide feedback on every application to help you learn. No more guesswork, application black holes, or recruiter ghosting in your job search.

For one of our clients, we are looking for an Email Marketing Manager, remotely from New Jersey, US.

As an Email Marketing Manager, you will work closely with marketing leadership to develop and execute email campaigns aimed at driving engagement, acquisition, and retention. You'll be responsible for building and optimizing campaigns throughout various customer journeys while ensuring the content is on-brand and compelling. A key aspect of your role will include segmentation, A/B testing, and analyzing campaign performance to inform strategy and improve future efforts. Your ability to manage multiple campaigns and focus on the details will be essential for success in this position.

Accountabilities

1. Develop email marketing strategies in collaboration with marketing leadership to drive revenue goals across different funnels (new, expansion, and renewal).
2. Segment leads and customers effectively to create targeted email campaigns that maximize engagement.
3. Build, manage, and optimize email campaigns for free trial users, customers, and channel partners across multiple customer journeys.
4. Collaborate with content, design, and product marketing teams to ensure that emails are engaging, on-brand, and visually appealing.
5. Conduct A/B testing on subject lines, copy, and calls to action (CTAs) to improve campaign performance and conversion rates.
6. Monitor campaign results, make data-driven adjustments, and continuously improve strategies to optimize outcomes.

Requirements

1. Proven experience in email marketing, preferably in a B2B SaaS or technology environment.
2. Familiarity with email marketing compliance regulations, including GDPR.
3. Proficiency with email marketing and automation platforms such as HubSpot, Outreach, and CRM tools like Salesforce.
4. Strong understanding of A/B testing methodologies and best practices.
5. Data-driven with the ability to analyze and interpret campaign data to inform decision-making.
6. Ability to prioritize tasks, manage multiple campaigns simultaneously, and maintain attention to detail.
7. Excellent copywriting skills in English.

Benefits

1. Competitive salary with performance-based incentives.
2. Remote work flexibility.
3. Comprehensive health, dental, and vision benefits.
4. Opportunities for professional development and career growth.
5. A collaborative, supportive international team with flat hierarchies.
6. Innovative work environment that fosters creativity and new ideas.
7. Equal opportunity workplace with a commitment to diversity and inclusion.