Email Marketing Associate

ApTask; Boston (MA); On-site; USD 85,000 - 120,000; Full time

Job summary

ApTask is seeking an email marketing professional to own end-to-end campaigns in Salesforce Marketing Cloud. You will build and deploy campaigns, configure targeting inputs, and manage workflows from intake to deployment.

The role emphasizes QA, SQL-based audience selection, Ampscript/HTML/CSS proficiency, and collaboration with data teams and channel marketing. 5+ years in relationship/email marketing and strong stakeholder management are required.

Qualifications

• 5+ years of experience in relationship/email marketing, preferably in financial services.
• Hands-on experience with CRM and Salesforce Marketing Cloud.
• Stensul familiarity is a plus.
• Proficiency in HTML and SQL is preferred.
• Strong attention to detail and a QA mindset.

Responsibilities

• Build and deploy email campaigns in Salesforce Marketing Cloud, including Journey Builder and Automation Studio.
• Manage functional applications of the Stensul email tool and program management.
• Configure campaign targeting inputs and ensure accurate execution.
• Manage end-to-end campaign workflows from intake to deployment.
• Validate targeting logic using SQL-based audience selection frameworks.
• Execute QA testing, including seed lists and stakeholder previews.
• Coordinate approvals, including audience validation and test sends.
• Partner with Distribution, Channel Marketing, and data teams on strategic program management.
• Support ongoing program improvements and enablement efforts.

Skills

Email marketing

CRM

QA mindset

Stakeholder management

Project coordination

Tools

Salesforce Marketing Cloud

Stensul

HTML

SQL

Job description

• Experience not just building email campaigns, but providing solutions, advising on best practices
• Experience with SQL and campaign-targeting; has taken part in multi sub journeys and journey building
• Experience with Ampscript, incredibly proficient with HTML and CSS

Key Responsibilities

• Build and deploy email campaigns in Salesforce Marketing Cloud (SFMC), including Journey Builder and Automation Studio
• Manage functional applications of the Stensul email tool including program management
• Configure campaign targeting inputs and ensure accurate execution
• Manage end-to-end campaign workflows from intake to deployment
• Validate targeting logic using SQL-based audience selection frameworks
• Execute QA testing, including seed lists and stakeholder previews
• Reduce campaign errors through disciplined validation processes
• Coordinate approvals, including audience validation and test sends
• Manage change requests and escalation handling
• Execute campaigns within defined SLAs and turnaround times
• Ensure all required intake details are captured and documented
• Maintain documentation and templates for repeatable campaign workflows
• Contribute to improvements in targeting, QA, and operational processes
• Partner with Distribution, Channel Marketing, and data teams on overall strategic program management
• Support ongoing program improvements and enablement efforts

Qualifications

• 5+ years of experience in relationship/email marketing, preferably in the financial services space
• Hands-on experience with CRM and Salesforce Marketing Cloud preferred
• Stensul familiarity is a plus
• HTML and SQL Knowledge preferred
• Strong attention to detail and a QA mindset
• Ability to manage multiple campaigns under deadlines
• Strong communication and stakeholder management skills
• Balance of tactical facilitation and strategic relationship marketing program guidance