Email Marketing Analyst

Ulta Beauty, Inc.; Bolingbrook (IL); Hybrid; USD 57,000 - 74,000; Full time

Job summary

Ulta Beauty is seeking an Email Marketing Analyst to lead the development, execution, deployment, and performance measurement of promotional, triggered, and transactional email programs that drive online and in-store sales.

In this role you will serve as the primary contact for multiple internal teams and external partners, translating data into actionable insights and optimizing campaigns to strengthen customer engagement and brand objectives.

Qualifications

• Bachelor’s degree in marketing or business required.
• 2–4 years of online or marketing experience in multichannel retail.
• Experience with Salesforce Marketing Cloud (ESP).
• Strong Excel, data validation, reporting and visualization skills.
• Excellent written and verbal communication and teamwork.

Responsibilities

• Manage creation, approval, and deployment of email campaigns.
• Coordinate with CRM, Loyalty, Creative, UX, IT, Merchant and Content teams.
• Apply knowledge of production processes for promotional, transactional and triggered sends.
• Load, test, and schedule customer data files for campaigns.
• Troubleshoot issues and communicate solutions across teams.
• Analyze data and generate KPI reports to drive program improvements.
• Participate in planning meetings to align guest-centric marketing strategies.

Skills

Email marketing

Data analysis

Excel

Microsoft Office

Team collaboration

Communication

Education

Bachelor's degree in marketing or business

Tools

Salesforce Marketing Cloud

Job description

OVERVIEW

Experience the possibilities of our progressive, omnichannel approach to beauty retail. At Ulta Beauty, our Marketing team is applying the latest technologies to personalize the buying experience of true beauty enthusiasts—in ways that surprise and delight. Building love and loyalty, one communication, one experience, one brilliant idea at a time. We represent the perfect blend of strategy and creativity. Of tactics and analytics. To make Ulta Beauty a brand guests will advocate for. Growing share of heart. Delivering with disciplined consistency. Whether your deepest passion is for design or content, strategy or data, or some combination of all things marketing, Ulta Beauty will provide significant latitude to explore your talents and passions, with opportunities to stretch and deepen, to grow and build. Truly, the possibilities are beautiful.

THE IMPACT YOU CAN HAVE

The Email Marketing Analyst will manage the development, execution, deployment, and performance measurement of promotional, triggered, and transactional email campaigns designed to drive online and in-store sales, strengthen customer engagement, and support Ulta Beauty’s brand objectives. This position will serve as the main point of contact for multiple internal and external teams working together to achieve promotional marketing objectives.

YOU'LL ACCOMPLISH THESE GOALS BY:

• Manage the creation, approval, and deployment process of assigned email campaigns to ensure an accurate and timely deployment
• Build relationships between CRM, Loyalty, Creative, UX, IT, Merchant and Content teams as well as external partners
• Demonstrate knowledge of various production processes for promotional, transactional and triggered email sends accordingly
• Accurately load, test and schedule customer data files associated with specific campaigns
• Troubleshoot issues promptly and be solution oriented; effectively communicate issues to necessary teams for awareness
• Analyze data to create and distribute KPI reports to fuel insight driven recommendations for program enhancements
• Participate in planning meetings to understand guest-centric marketing strategies, goals and objectives

THE ESSENTIALS OF SUCCESS

• Bachelor’s degree is required, preferably with an emphasis in marketing/business
• 2-4 years of relevant online or marketing experience, preferably for a multichannel retail brand
• Experience with an email service provider (ESP), preferably Salesforce Marketing Cloud
• Must be a team player and have effective communication skills
• Quantitative skills, including Excel, data validation, reporting, analysis, and visualization
• Highly organized and possess excellent time management, multi-tasking and prioritization skills
• Excellent oral and written communication skills with an ability to collaborate with others in person or via digital platforms
• Microsoft Office proficiency

• Passion for testing, learning, and making data-driven decisions a plus

#LI-JR1

#LI-Hybrid

The pay range for this position is $57,300.00 - $73,652.00 / Year with the opportunity for eligible associates to earn additional compensation pursuant to the Company’s bonus plan. Exact pay will be based on factors including, but not limited to relevant education, qualifications, certifications, experience, level, shift, geographic location, and business and organizational needs. Full-time positions are eligible for paid time off, health, dental, vision, life and disability benefits. Part-time positions are eligible for dental, vision, life, and disability benefits. For additional information concerning our benefits, visit our Benefits and Career Development page: https://learn.bswift.com/ulta

ABOUT

AtUlta Beauty(NASDAQ: ULTA),the possibilities are beautiful. Ulta Beauty is the largest North American beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. We bring possibilities to life through the power of beauty each and every day in our stores and online with more than 25,000 products from approximately 500 well-established and emerging beauty brands across all categories and price points, including Ulta Beauty’s own private label. Ulta Beauty also offers a full-service salon in every store featuring—hair, skin, brow, and make-up services.

We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York City Fair Chance Act.