Email Campaign Strategist (SFMC, SQL, Ampscript)

Lenmar Consulting; Boston (MA); On-site; USD 52,000 - 87,000; Part time

Job summary

Lenmar Consulting is seeking an Email Marketing Campaign Associate to support day-to-day email operations across North America. This hands-on role covers campaign setup, QA, approvals, and deployment within SFMC, with close collaboration with relationships marketing and data teams.

The ideal candidate brings 5+ years in relationship/email marketing, strong SQL/HTML/CSS skills, and experience with CRM tools.

Qualifications

• 5+ years of relationship/email marketing experience, preferably in financial services.
• Hands-on experience with CRM and Salesforce Marketing Cloud.
• Stensul familiarity is a plus.
• HTML and SQL knowledge preferred.
• Strong attention to detail and a QA mindset.
• Ability to manage multiple campaigns under deadlines.
• Strong communication and stakeholder management skills.
• Balance of tactical facilitation and strategic relationship marketing program guidance.

Responsibilities

• Build and deploy email campaigns in Salesforce Marketing Cloud (SFMC), including Journey Builder and Automation Studio.
• Manage functional applications of the Stensul email tool including program management.
• Configure campaign targeting inputs and ensure accurate execution.
• Manage end-to-end campaign workflows from intake to deployment.
• Validate targeting logic using SQL-based audience selection frameworks.
• Execute QA testing, including seed lists and stakeholder previews.
• Reduce campaign errors through disciplined validation processes.
• Coordinate approvals, including audience validation and test sends.
• Manage change requests and escalation handling.
• Execute campaigns within defined SLAs and turnaround times.
• Ensure all required intake details are captured and documented.
• Maintain documentation and templates for repeatable campaign workflows.
• Contribute to improvements in targeting, QA, and operational processes.
• Partner with Distribution, Channel Marketing, and data teams on overall strategic program management.
• Support ongoing program improvements and enablement efforts.

Skills

Email marketing

Campaign strategy

QA testing

Stakeholder management

SQL knowledge

Tools

Salesforce Marketing Cloud (SFMC)

Stensul

HTML

Job description

Lenmar Consulting is seeking an Email Marketing Campaign Associate to support day-to-day email operations across North America. This hands-on role covers campaign setup, QA, approvals, and deployment within SFMC, with close collaboration with relationships marketing and data teams.

The ideal candidate brings 5+ years in relationship/email marketing, strong SQL/HTML/CSS skills, and experience with CRM tools.