Education Account Manager

Guitar Center; Raleigh (NC); On-site; USD 65,000 - 90,000; Full time

Job summary

Music & Arts, a division of Guitar Center, is seeking a Business Development Sales Specialist (Education Account Manager) to build relationships with schools and support vibrant music programs.

You will serve as the primary conduit between Music & Arts and the schools in your territory, cultivating educator relationships and driving rental, repair, and product growth while representing Music & Arts as a trusted partner.

Qualifications

• Develop educator relationships with schools from K-12.
• Build strategic territory plans and growth initiatives.
• Maintain accurate Salesforce pipeline with next steps and dates.

Responsibilities

• Build meaningful relationships with educators, admins, and district decision-makers.
• Expand Music & Arts footprint using database and prioritized regional school lists.
• Establish weekly outreach rhythms (calls, emails, school visits, virtual meetings).
• Develop strategic territory plans focused on new programs and local engagement.
• Achieve weekly educator conversations, meetings, and school visits; respond to inbound leads within 24 hours.
• Maintain complete Salesforce pipeline with next steps, dates, notes, and stages.
• Drive renewals, expansions across rentals, repairs, and product categories.
• Partner with Regional Logistics Coordinators to stay client-facing.

Skills

Relationship building

Territory growth

Sales pipeline

Account management

Tools

Salesforce

Job description

Music & Arts, (a division of Guitar Center) is the nation’s largest school music dealer in band/orchestra rentals, instrument repairs and private lessons in the USA. We are seeking a Business Development Sales Specialist (we call them Education Account Managers) to work with and build relationships with schools from grade schools to high schools.

Our Education Account Managers are the frontline relationship builders, problem solvers, and community partners who help music programs thrive.

You will serve as the primary conduit between Music & Arts and the schools within your assigned territory. You will cultivate educator relationships, drive rental, repair, and product growth, expand program adoption, and represent Music & Arts as a trusted partner to students, teachers, and the broader school community.

Essential Functions (notall-inclusive):

Relationship Development & Territory Growth

• Build meaningful, trust-based relationships with music educators, administrators, and district decision-makers.
• Expand Music &Arts’footprint usingourdatabase andprioritizedregional school lists.
• Establish weekly outreach rhythms (calls, emails, school visits, virtualmeetings).
• Develop strategic territory plans focused on new school programs, educator support, and local engagement.

Sales Activity & Pipeline Discipline

• Achieve weekly expectations for educator conversations, meetings, and school visits.
• Respond to all inbound leads within 24 hours.
• Maintain complete,accuratepipeline documentation in Salesforce, including next steps, dates, meeting notes, and opportunity stages.
• Drive net-new program creation, renewals, and expansions across rentals, repairs, and product categories.
• Partner with Regional Logistics Coordinators (RLCs) to stay focused on client-facingactivity.

Community Engagement & Store Activation

• Work closely with local Music & Arts and Guitar Center stores to host educator nights, community events, and back-to-schoolevents.
• Promote in-store resources, coupons, and promotional programs for educators and parents.
• Support store-based music education initiatives and recruitment events that attract families and build long‑term loyalty.
• Drive school traffic to nearby stores to increase brand visibility and educator engagement.