Ecommerce Strategy Manager — CPG & Retail Media (Hybrid)

Mars United Commerce; Troy (MI); Hybrid; USD 81,000 - 120,000; Full time

Benefits offered by this job

Paid family care

Adoption support

Pet adoption

Tuition assistance

Flexible working arrangements

Work Your World program

Wellness benefits

Job summary

Mars United Commerce is seeking a Manager, Ecommerce to drive shopper marketing programs and retail media initiatives. The role supports cross-functional teams across planning, media and creative, working on Amazon and Instacart activations with retailers.

Ideal candidates reside within commuting distance of Detroit (Troy) or New York for a hybrid work setup, bringing strong PM and vendor management skills to optimize client programs and results.

Qualifications

• Bachelor’s degree in advertising, marketing, business, or related field.
• 5-7 years’ experience in marketing in ecommerce in Amazon or Instacart.
• Proven Project Management experience.
• Experience working with retail media networks and media vendors.
• Strategic thinking in the development of Shopper Marketing programs and management of day-to-day business.
• Sound decision making skills based in industry knowledge.
• Passion about business – always thinking of ways to improve/grow assigned client/business.
• Strong listening skills and attention to detail.
• Excellent verbal, written, presentation and interpersonal skills.
• Desire to dig in and do what’s needed to get the job done right.

Responsibilities

• Work with the internal cross-functional team (Strategic Planning, Media, Client Leadership and Creative) to develop optimal and actionable strategies, concepts and tactics.
• Have a strong understanding of media capabilities from Search to Display.
• Manage the implementation of key client projects.
• Build strong working relationships with assigned retailer client contacts.
• Manage execution of approved programs through team.
• Work with external client vendors/agencies to execute projects as assigned.
• Approach and manage partnership relationships with other manufacturers or properties.
• Identify retailer direct and manufacturer platforms.
• Develop and manage project timelines and budgets.
• Manage communication of project status and budget to client teams.
• Work hand-in-hand with internal teams on planning and implementation of retail marketing extensions of brand and category programs (national retainer clients).
• Manage client approval process.
• Measure post-promotion results using agency and client-provided data.
• Be comfortable using AI in media planning, execution, and program wrap up.
• Some travel required

Skills

CPG experience

Amazon

Instacart

Project Management

Retail media networks

Strategic thinking

Communication skills

Attention to detail

Client relationship management

Business growth mindset

Education

Bachelor’s degree in advertising, marketing, business, or related field

Job description

Mars United Commerce is seeking a Manager, Ecommerce to drive shopper marketing programs and retail media initiatives. The role supports cross-functional teams across planning, media and creative, working on Amazon and Instacart activations with retailers.

Ideal candidates reside within commuting distance of Detroit (Troy) or New York for a hybrid work setup, bringing strong PM and vendor management skills to optimize client programs and results.