eCommerce Manager, Mexico (Temporary)

the LEGO Group; Boston (MA); Hybrid; Confidential; Full time

Benefits offered by this job

Family Care Leave

Life and disability insurance

Headspace app

Colleague discount

Bonus program

Hybrid work model

Job summary

The LEGO Group is seeking an eCommerce Trading Manager, Mexico, to transform lego.com into a proactive, sales-driven retail destination. You will analyze shopper data, drive on-site performance, and partner with Marketing, Product, and IT to implement localization and optimization strategies.

This hybrid, temporary role focuses on delivering measurable on-site sales uplift for the Mexico market, with responsibilities across promotions, content optimisation, and customer experience improvements.

Qualifications

• Extensive experience in eCommerce with on-site optimization tools (analytics, testing, CMS, internal search).
• Strong merchandising and sales experience in consumer products.
• Fluency in English and Spanish, written and spoken.

Responsibilities

• Maximize LEGO.com performance for the Mexico market using data to spot trends and opportunities.
• Collaborate with regional merchandising to optimize product portfolio and stock.
• Explore local vs global trends to tailor content by language and country.
• Define requirements for business tools to support on-site optimization and local shopper needs.
• Support personalization strategies balancing global and local opportunities.
• Contribute to sales forecast with a country- and region-specific on-site action plan.

Skills

eCommerce

Analytics

Merchandising

Stakeholder communication

Backlog management

Spanish language

English language

Education

BA in Marketing or Business

Tools

Analytics tools

Content management systems

A/B testing

On-site search tools

Job description

Job Description

Bricks, clicks, and commercial growth — that's the focus of this exciting role. As we reimagine LEGO.com from a brand-led platform into a proactive, sales-driven retail destination, we're looking for a data-savvy eCommerce professional to help lead the way.

If you're passionate about turning shopper insights into measurable on-site performance, this is the role for you!

• This is a temporary position through approximately the end of July 2027, based on business needs.

Core Responsibilities

• Maximize the commercial performance of LEGO.com within the Mexico market, by using data to spot trends and opportunities to optimise the site through existing business tools
• Work with Regional Merchandising teams to optimise the product portfolio and stock positions in order to drive weekly sales results and optimise item order limits
• Explore global vs local trends to make recommendations on how to leverage localised content and experiences
• Optimise internal site search on a global, language and country level, ensuring shoppers are finding the right products for them regardless of language and location
• Develop deep expertise on our eCommerce tools, supporting documentation efforts to improve overall eCommerce team capabilities
• Working with Product Management and our technical IT team, define requirements for business tool to support on-site optimisation and define requirements for relevant local shopper requirements (e.g. payment options)
• Support the development of the personalisation strategy to balance global segment personalisation and local commercial opportunities
• Input into the sales forecast, supporting the delivery of the targets through a clearly defined on-site action plan by region and by country
• Coordinate with Marketing teams to assess effectiveness of promotions and plan for future promotions and optimise markdown
• Work with Fraud team to optimise cancellation rates and chargebacks
• Coordinate with Distribution and Consumer Services teams to track and improve Shopper NPS and eCommerce profitability
• Drive projects with Distribution to improve shopper experience and improve profitability
• Work with Consumer Services team to understand shopper feedback and take actions to drive commercial traction

Play your part in our team succeeding

As a part of the LEGO Retail organization, the Global eCommerce team drives the development of lego.com and digital shopper channels across regions, including new market entry, and plays a pivotal role in the LEGO Group commercial strategy.

One of the biggest changes we are making is moving from a brand eCommerce platform to a retail website. This means making a mindset shift from passively driving sales to proactively managing on-site sales performance.

The role will play a pivotal role in defining the change to be commercially led, with the objective to realise the on-site sales opportunities by delivering the best possible experience for each and every visitor.

Working alongside eCommerce, Marketing and the wider LEGO Group, this role will define and deliver plans to use our existing business tools to optimise the site down to a country level, becoming an expert in regional and language differences.

Do you have what it takes?

• Proven experience working in eCommerce with strong experience working with on-site optimisation tools including analytics, testing, content management and internal search
• Well-versed in merchandising and sales with consumer products
• Native level fluency in English & Spanish written and spoken
• Strong track record of delivering eCommerce sales uplift
• Passion for developing a deep understanding of shopper needs throughout the online journey and how this differs by language and country
• Ability to define requirements to drive technical changes via the backlog management process
• Excellent written and verbal communication skills, with experience presenting to and engaging stakeholders at all levels
• An enthusiastic, positive approach and determination to overcome obstacles; results orientation with a focus on quality, efficiency and operational excellence
• Open, collaborative communication style, with experience working across cultures and time zones to build connected, sustainable relationships regardless of organisational structure
• Valid passport and ability to travel internationally up to 20%

Nice to Have

• Knowledge of software options in the market and resulting benefits
• Experience in multiple regions or global markets a plus
• High level technical knowledge of eCommerce platforms
• BA or equivalent in Marketing, Business Development or related field preferred

Additional details on this position

• Our workplace enables our LEGO® colleagues to be and do their best at work. Introducing a flexible way of working through a hybrid working model isa great example of how we live up to our ambition. This 3dayin the office hybrid working model will exemplify our People Promise by embracing the different life situations of our colleagues.
• The internal job title will be eCommerce Trading Manager, Mexico (Temporary)
• No relocation assistance is offered for this position.

Compensation

The salary for this position has a range of $107,885.00 - $161,827.00 based on anticipated responsibilities, market benchmarks, and organisational constraints. The LEGO Group carefully considers a wide range of compensation factors, including but not limited to prior experience, skills, expertise, location, internal equity, and other considerations permitted by law. The comprehensive remuneration details, inclusive of benefits, will be communicated upon finalisation of the employment offer.

What’s in it for you?

Here are some of what to expect

• Family Care Leave - We offer enhanced paid leave options for those important times.
• Insurances - All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellbeing - We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based
• Colleague Discount - We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
• Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme
• Your workplace - When you join the team you’ll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age, religion and Veteran status) to apply for roles in our team.

We support our employees in being there for the moments that matter in life and celebrate families of all kinds, the loved ones that make us who we are. Being part of the LEGO Group also means taking part in our annual Play Day, playing a part in building a sustainable future and continuing our mission to “inspire and develop the builders of tomorrow.”

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

We conduct drug screening as a part of our drug free workplace policy and in support of our commitment to the health and safety of our employees.