Ecommerce Go-To-Market Coordinator

BoF Careers; California (MO); Remote; USD 10,000 - 60,000; Full time

Job summary

A leading company seeks an Ecommerce Go-To-Market Coordinator to support online business operations. The role involves managing product information, coordinating launches, and enhancing eCommerce processes. Ideal candidates will have experience in eCommerce and strong analytical skills. Join a diverse team committed to inclusivity and excellence.

Benefits

Competitive Pay and Bonuses

Financial Planning and Wellbeing

Time Away from Work

Growth and Development Opportunities

Health and Wellness Programs

Qualifications

• 1-2 years experience in eCommerce or related field.
• Knowledge of web design and digital marketing required.
• Intermediate working knowledge of project management systems.

Responsibilities

• Manage and maintain accurate product information on the eCommerce platform.
• Coordinate product launches and asset management.
• Drive continuous improvement in eCommerce processes.

Skills

Analytical Thinking

Communication

Collaboration

Problem Solving

Education

Bachelor's Degree

Tools

Cloudinary

Salsify

FullStory

Edited

Job description

Join to apply for the Ecommerce Go-To-Market Coordinator role at BoF Careers

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Join to apply for the Ecommerce Go-To-Market Coordinator role at BoF Careers

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

Job Title: eCommerce Go-To-Market Coordinator

Reports to: eCommerce GTM Manager

Location: Remote - US

Interested applicants must reside in one of the following approved states:

Arizona, California, Colorado, Connecticut, Massachusetts, Minnesota, New Jersey, New York, Oregon, Texas, Wisconsin

The Role

The Ecommerce Go-To-Market Coordinator will report to the Go-To-Market Manager of UGG North America eCommerce, playing a key role in supporting online business with execution of tasks associated with maintaining the online catalog. The Go-To-Market Coordinator will be responsible for managing product information and product launches, coordinating site assets, and driving continuous improvement in our processes, while maintaining high levels of accuracy and efficiency in a fast-paced ecommerce environment. This role requires analytical attention to detail, and excellent communication and collaboration with cross-functional teams, both internal and external, to execute logistical tasks of the Ecommerce Go-To-Market team.

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

The primary functions of this role, include but are not limited to:

• 1. Product Management:
• Manage and maintain accurate product information within the eCommerce platform, including product descriptions, attributes, and sizing details.
• Coordinate the creation and loading of product copy and imagery for seasonal launches, ensuring all assets are available and accurate prior to launch.
• Monitor and communicate launch timelines, proactively addressing and resolving any potential delays.
• Upload and maintain model size information by UPC for each season.
• Maintain and communicate product launch lists.
• Ensure product attributes and sizing are correct prior to product launch.
  
  

• 2. Asset Process Management:
• Assign image paths and ensure all product images are correctly displayed on the website.
• Create and manage product sets and OMNI lists to optimize product presentation and availability.
• Own and manage the eCommerce imagery process, including submitting imagery needs and coordinating with the production team.
• Create wireframes for site content to support product launches and promotional activities.
• Coordinate product copy creation each season
  
  

• 3. Project and Timeline Management:
• Track and manage imagery project timelines and deliveries, ensuring timely availability of assets.
  
  

• 4. Reporting and Innovation:
• Drive continuous improvement in eCommerce processes to enhance team productivity and key performance indicators.
• Assist in the maintenance of analytics dashboards to monitor eCommerce performance.
• Support market and competitor research to inform brand messaging and improve customer experience.
  

Who You Are

• Strategic Problem Solving - Analytical thinker with ability to allocate resources, measure productivity, and identify issues in advance.
• Process Optimization - Ability to refine and improve workflows, ensuring efficiency and scalability.
• Consumer Mindset - Passionate about digital commerce, brand storytelling, and delivering best-in-class consumer experiences that put the consumer at the center of decision-making.
  
  

We’d love to hear from people with

• 1-2 years experience in eCommerce, or a related field.
• Online experience and knowledge of web design, site functionality, and /or digital marketing and experience in a branded product environment required.
• Intermediate working knowledge of project management systems.
• Industry knowledge of footwear and apparel styles and materials.
• Strong interpersonal skills to communicate clearly and collaborate effectively.
• Estimating and reporting abilities.
• Experience working in Cloudinary, Salsify (or similar Product Information Management tool), FullStory, and Edited preferred.
• Knowledge of trends in eCommerce and omnichannel retail.
  
  

What We'll Give You

• Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
• Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
• Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
• Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
• Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
• Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
  
  

$29 - 32/hour

The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Equal Employment Opportunity

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Advertising Services

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