eCommerce & CRO Manager

ePackageSupply; Evansville (IN); Remote; USD 90,000 - 110,000; Full time

Job summary

ePackageSupply is seeking a CRO & eCommerce Manager to enhance our Shopify Plus storefront's optimization and user experience. This hands-on role involves strategic leadership in merchandising and UX, aimed at increasing site conversion and revenue. The successful candidate will significantly influence our upcoming website redesign, utilizing industry best practices in performance and user engagement.

Qualifications

• 3-5+ years experience optimizing Shopify sites.
• Fluent in CRO and SEO fundamentals.
• Strong understanding of UX patterns.

Responsibilities

• Lead optimization strategies for Shopify Plus store.
• Enhance navigation and user experience on the site.
• Conduct A/B testing to improve conversion rates.

Skills

CRO

eCommerce

SEO

User Experience (UX)

A/B Testing

Tools

Shopify Plus

GA4

Hotjar

Google Optimize

Shogun

Job description

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Company: ePackageSupply.com

We’re building the best online experience in food-grade packaging—and that means making every click count. ePackageSupply.com is looking for a conversion-obsessed CRO & eCommerce Manager to lead optimization, merchandising, UX, and landing page strategy across our Shopify Plus storefront.

You’ll own the structure, performance, and user experience of the site—working cross-functionally with paid media, retention, and design to make sure every visitor gets what they came for (and then some). This is a strategic, hands-on role focused on turning traffic into revenue.

You will also play a critical role in our upcoming website redesign and revamp. We are migrating to Shopify Plus’s B2B native functionality and overhauling our entire site, so you would have an opportunity to shape the customer experience and UX as you see fit.

Location: Remote (US-based)

Compensation: $90,000–$110,000/year + benefits

Company: ePackageSupply.com

We’re building the best online experience in food-grade packaging—and that means making every click count. ePackageSupply.com is looking for a conversion-obsessed CRO & eCommerce Manager to lead optimization, merchandising, UX, and landing page strategy across our Shopify Plus storefront.

You’ll own the structure, performance, and user experience of the site—working cross-functionally with paid media, retention, and design to make sure every visitor gets what they came for (and then some). This is a strategic, hands-on role focused on turning traffic into revenue.

You will also play a critical role in our upcoming website redesign and revamp. We are migrating to Shopify Plus’s B2B native functionality and overhauling our entire site, so you would have an opportunity to shape the customer experience and UX as you see fit.

What You’ll Own

Navigation & UX: Streamline site structure, menus, and mobile experience. Use GA4 and Hotjar or Clarity to remove friction and serve both B2B and B2C visitors cleanly.

PDP Optimization: Standardize layout, add use-case visuals, improve trust elements, and A/B test CTAs and image placements.

Merchandising: Run a seasonal homepage and collection strategy that aligns with marketing campaigns and product trends.

A/B Testing: Launch and track 2-4 CRO tests per month across homepage, collections, and PDPs. Prioritize based on traffic and revenue impact.

Landing Pages: Build fast, modular landing pages via Shogun or Shopify 2.0. Support email, paid, and vertical-specific campaign needs.

Site Speed & Accessibility: Hit <2.5s average page load time. Optimize assets, defer scripts, and meet accessibility standards.

SEO & On-Page Hygiene: Maintain clean metadata, semantic HTML, crawlable structures, and strong internal linking.

Content SEO: Align keyword targets to categories, optimize blog content monthly, and build long-tail topical authority.

Website Performance Reporting : Provide weekly read-outs to leadership on website conversion, landing pages, funnel performance, etc.

What Success Looks Like

• +15% lift in sitewide conversion rate in 6 months
• PDP bounce rate down 20%
• 2 A/B tests/month, with >5% CVR lift on winning variants
• Campaign LPs converting at ≥5%
• <2.5s load time on desktop + mobile for PDPs and LPs

Tech Stack

• Shopify Plus
• Shogun or Shopify 2.0 builder
• GA4, Hotjar, Microsoft Clarity
• Convert, Google Optimize (or similar A/B testing tools)
• Lighthouse, PageSpeed Insights
• Google Search Console
• JSON-LD, structured data
• HTML/CSS (in collaboration with dev)

You Might Be a Fit If You…

• Have 3–5+ years optimizing Shopify sites for conversion and UX
• Can wireframe and spec tests, manage merchandising, and track performance end-to-end
• Are fluent in both CRO and on-page SEO fundamentals
• Have a strong eye for UX patterns and what drives clicks and conversions
• Can juggle quick wins and longer-term infrastructure projects
• Write clean briefs for dev/design and communicate clearly across teams

Bonus Points

• You’ve worked in B2B or dual-channel eCommerce
• You’re comfortable using AI tools (ChatGPT, Midjourney, etc.) to accelerate ideation, writing, or analysis
• You’ve deployed Shopify 2.0 features or worked in Shogun extensively
• You’ve collaborated with performance marketing teams to align LPs with high-CPC traffic
• You’ve managed SEO content strategy alongside CRO

Ready to own the storefront?

Send your resume and quick answers to the below questions to [e-mail]:

How many years of experience do you have optimizing Shopify or Shopify Plus sites?

Have you worked on on-page SEO elements like metadata, crawl structure, and internal linking?

Have you used tools like Lighthouse or PageSpeed Insights to improve load times? What’s one fix you’ve implemented?

Tell us about a CRO test you ran that improved performance. What was the hypothesis, how did you test it, and what was the result?

How do you balance UX for both B2B and B2C customers on the same Shopify site?

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Packaging and Containers Manufacturing

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