East Regional Sales Director

Colt Group; Augusta, Northern (GA, KY); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Colt Group in Augusta, GA is seeking an East Regional Sales Director to lead all sales operations across the Eastern United States. You will craft strategic plans, manage a diverse sales team, and align with marketing, product, and customer service to drive revenue and profitability.

You will build strong client relationships, identify new business opportunities, and ensure targets are met through disciplined forecasting, budgeting, and cross-functional collaboration.

Qualifications

• Bachelor's degree in Business, Marketing, or related field.
• Minimum of 5 years of progressive sales experience, including at least 3 years in a leadership role.
• Proven track record of meeting or exceeding sales targets regionally or nationally.
• Strong knowledge of sales principles, CRM, and market analysis.
• Excellent communication, negotiation, and interpersonal skills.

Responsibilities

• Develop regional sales strategies to achieve revenue goals.
• Lead, coach, and motivate the sales team to high performance.
• Analyze market trends and competitor activities.
• Build and maintain relationships with key clients, partners, stakeholders.
• Collaborate with marketing, product, and customer success teams.
• Prepare regular sales forecasts, reports, and metrics.
• Manage budgets, resources, and operations for efficiency.
• Drive new business development to expand market share.

Skills

Strategic planning

Leadership

Communication

Negotiation

Market analysis

CRM familiarity

Education

Bachelor's degree in Business or related field

Master's degree preferred

Tools

CRM software

Sales analytics tools

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

FullTime Management Augusta, GA, US

About the Role:

The East Regional Sales Director will lead and oversee all sales operations within the Eastern United States, driving revenue growth and market expansion. This role is pivotal in developing and executing strategic sales plans that align with the company’s overall objectives, ensuring the achievement of sales targets and profitability. The director will manage and mentor a diverse sales team, fostering a high-performance culture and enhancing team capabilities. Collaboration with marketing, product development, and customer service teams will be essential to tailor offerings to regional market needs and optimize customer satisfaction. Ultimately, this position is responsible for establishing strong client relationships, identifying new business opportunities, and maintaining a competitive edge in the region.

Minimum Qualifications:

• Bachelor's degree in Business, Marketing, or a related field.


• Minimum of 5 years of progressive sales experience, including at least 3 years in a leadership role.


• Proven track record of meeting or exceeding sales targets in a regional or national capacity.


• Strong knowledge of sales principles, customer relationship management, and market analysis.


• Excellent communication, negotiation, and interpersonal skills.

Preferred Qualifications:

• Master's degree in Business Administration or a related discipline.


• Experience in the industry relevant to the company’s products or services.


• Familiarity with CRM software and sales analytics tools.


• Demonstrated ability to lead large, geographically dispersed teams.


• Experience managing multi-million dollar sales budgets and complex sales cycles.

Responsibilities:

• Develop and implement comprehensive sales strategies to achieve regional revenue goals.


• Lead, coach, and motivate the sales team to maximize individual and collective performance.


• Analyze market trends and competitor activities to identify opportunities and threats.


• Build and maintain strong relationships with key clients, partners, and stakeholders.


• Collaborate cross-functionally with marketing, product, and customer success teams to align sales initiatives with business objectives.


• Prepare and present regular sales forecasts, reports, and performance metrics to senior leadership.


• Manage budgets, resources, and operational plans to optimize sales efficiency and effectiveness.


• Drive new business development efforts to expand the customer base and increase market share.

Skills:

The required skills such as strategic planning, leadership, and communication are essential for daily activities including setting sales goals, guiding the team, and engaging with clients effectively. Analytical skills enable the director to interpret market data and adjust strategies accordingly to maintain competitiveness. Negotiation and interpersonal skills are used continuously to build trust and close deals with key customers and partners. Familiarity with CRM and sales tools supports efficient tracking of sales performance and customer interactions. Preferred skills like advanced industry knowledge and experience with large teams enhance the director’s ability to tailor approaches to specific market demands and manage complex organizational dynamics.