E-Commerce Manager

Live Nation Entertainment; New York (NY); On-site; USD 64,000 - 80,000; Full time

Benefits offered by this job

Health benefits

Concert tickets

Generous paid time off

401(k) with company match

Career development & tuition programs

Volunteer time off

Job summary

Live Nation Merch Traffic, a subsidiary of Live Nation Entertainment, seeks an E-commerce Manager to lead 15–20 official Shopify stores for music artists and entertainment brands. You will oversee merchandising, marketing collaboration, and operations across global DTC stores.

The role requires ecommerce experience, Shopify expertise, and strong collaboration with internal teams and artists to grow sales and brand impact.

Qualifications

• 3+ years of ecommerce experience, Shopify experience strongly preferred.
• Excellent written, verbal, and organizational skills.
• Strong problem-solving, multitasking, and operations management abilities.
• Ability to collaborate across internal teams, client reps, artists, and creatives.
• Experience in music, entertainment, retail, or fashion preferred.
• Understanding fan behavior and how it informs marketing and product development.

Responsibilities

• Direct-to-Consumer Merchandising & Store Management for 15–20 Shopify stores.
• Build, maintain, and optimize stores with SEO, pricing, and promotions.
• Determine merchandise assortments with internal teams.
• Develop yearly and seasonal merchandising plans aligned to cycles.
• Recommend and support DTC-exclusive merchandise offerings.
• Assist with product development and selection as needed.
• Collaborate with marketing on campaigns and asset creation.
• Manage inventory, replenishment, and purchasing for all stores.
• Coordinate with warehouse partners for fulfillment and support.

Skills

E-commerce experience

Shopify experience

Communication

Organizational skills

Problem-solving

Multitasking

Cross-functional collaboration

Fan behavior insight

Web design basics

Music/entertainment industry knowledge

Tools

HTML

CSS

Liquid

Photoshop

Job description

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company,comprisedof global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately10,000 clientsworldwide. Live Nation Concerts is the largest provider of live entertainment in theworldpromoting more than 50,000 events annually fornearly 7,000artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. Foradditionalinformation, visit www.livenationentertainment.com.

COMPANY OVERVIEW
Merch Traffic is a leading music merchandising company within the Live Nation family, partnering with top-tier artists to create iconic merchandise offerings across our major lines of business, from touring to retail to online sales. As part ofLive Nation Entertainment, the global leader in live entertainment, Merch Traffic supports creative merchandising strategies that bring fans closer to the artists they love.

WHO ARE YOU?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forwardthinkingand committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!

THE ROLE

MerchTraffic,LLC, a subsidiary of Live Nation Entertainment, is seeking an E-Commerce Manager to play a key role in the success of high-profile official online stores for music artists and entertainment brands. The role combines e-commerce merchandising, marketing collaboration, and operational management to build,maintain, and grow 15–20direct-to-consumer (DTC)Shopifystores in alignment with each artist’s vision and commercial goals.

WHAT THIS ROLE WILL DO

Direct-to-Consumer Merchandising & Store Management

• Manage and merchandise official Shopify stores for 15–20 artists and entertainment brands.

• Build,maintain, andoptimizestores using ecommerce best practices, including SEO, conversion strategies, pricing trends, product positioning, rotation, and promotional planning.

• Determinemerchandise assortments by working with Licensee, Tour, Wholesale, and internal product teams.

• Develop yearly and seasonal merchandising plans that reflect key consumer holidays, album cycles, anniversaries, and touring periods.

• Recommend and support the development of DTC-exclusive merchandise offerings.

• Assistwith product development and product selection as needed.

Marketing Collaboration

• Partner with marketing teams to develop acquisition programs and execute campaigns across email, SMS, social media, andweb.

• Source or create marketing assets to support promotions and store updates.

• Provide ongoing communication, store optimization suggestions, and performance updates to client teams and internal stakeholders.

Operations, Inventory & Logistics

• Manage inventory, replenishment requests, andpurchasing ofgoods for all stores.

• Liaise with warehouse partners to ensureaccurate/timelyreceiving, product availability, andcustomer-servicesupport.

• Maintain international online stores (x-US) in partnership with global teams.

• Ensure stores stay current,accurate, and reflective of the artist’s brand and creative direction.

WHAT THIS PERSON WILL BRING

• 3+yearsecommerce experience; Shopify experience strongly preferred.

• Excellent written, verbal, and organizational skills.

• Strong problem-solving, multitasking, and operations management abilities with the capacity to meet tight deadlines.

• Positive, proactivecommunicatorable to collaborate effectively across internal teams, client reps, artists, and creative stakeholders.

• Self-motivated, detail-oriented, and comfortable shifting priorities in a fast-paced environment.

• Experience in music, entertainment, retail, or fashion industries preferred.

• Understanding offan behavior and how it informs marketing, product development, and customer experience.

• HTML, CSS, Liquid, Photoshop, or web design skills a plus (notrequired).

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

• HEALTH : Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)

• YOURSELF : Free concert tickets, generous paidtime offincluding paid holidays, sick time, and personal days

• WEALTH : 401(k) program with company match, stock reimbursement program

• FAMILY : New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support

• CAREER : Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment

• OTHERS : Volunteer time off, crowdfunding match

EQUAL EMPLOYMENT OPPORTUNITY

We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growingbusinesswe will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality,or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair ChanceOrdinanceand the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunitiestoqualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited toidentifyreasonableaccommodationsthat can be made toassistthemto performthe essential functions of the position theyseek. Any applicant who requiresan accommodationin order toperform the essential functions of the job should contact a Human Resources Representative to request the opportunity toparticipateina timelyinteractive process. Live Nation will also provide reasonable religious accommodations on a case-by-case basis.

HIRING PRACTICES
The preceding job description has been designed toindicatethe general nature and level of work performed by employees within this classification. It is not designed tocontainor be interpreted as a comprehensive inventory of all duties, responsibilities, and qualificationsrequired ofemployees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualifiedpersonsavailable ina timelyand efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, collegerecruitingand search firms.

The expected compensation for this position is:

$64,000.00 USD - $80,000.00 USD

** Pay is based on a number of factors including market location, qualifications, skills, and experience.

Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.