DVP of Stores

Recreational Equipment, Inc.; Seattle (WA); Remote; USD 225,000 - 300,000; Full time

Benefits offered by this job

Employee discount

Health benefits

Retirement savings plan

Accrued time off

Job summary

REI Co-op is seeking a Divisional Vice President of Stores East who will set strategy across the eastern division, connect regional plans to co-op goals, and lead through change with care. This remote-eligible role requires you to reside in the ET or CT zone and travel as needed.

You will guide regional leaders, drive store performance, sales, and membership while empowering teams to do their best work in a collaborative, inclusive environment.

Qualifications

• Seven or more years of regional leadership experience.
• A bachelor’s or master’s degree in business or a related field.
• Experience leading a large, multi-region store network and teams through major change.
• Ability to travel as needed and work from a home base within the eastern market.
• Proven skills in setting a clear vision, building plans, and managing budgets.

Responsibilities

• Set strategy for stores in the eastern division and link regional plans to REI Co-op goals.
• Lead results across sales, membership, profit, service, operations, and employee engagement.
• Guide and grow regional leaders. Build teams where people feel respected, supported, and able to do their best work.
• Use data, local insight, and employee feedback to spot needs, set priorities, and improve store results.
• Partner with leaders across real estate, finance, marketing, digital, product, and store operations on growth and change.
• Help stores reflect and serve their local communities while reducing barriers to time outside.

Skills

Regional leadership

Strategic planning

Budget management

People coaching

Cross-functional collaboration

Education

Bachelor’s or Master’s degree in business

Job description

Overview

REI Co-op is united around discovering, building and celebrating better ways of working in this world, all so that folks can find and pursue a love of the outdoors. When you work for the co-op, you do your best work with the support to live your best life. And you play a part in shaping the future of the outdoors, for people and our planet.

As Divisional Vice President of Stores East, you will be one of two divisional store leaders. You will help shape the future of our store network and bring the needs of local markets into co-op plans. You will lead through change with care, clear goals, and shared trust. This remote role requires you to live within the market and travel as needed.

This role is remote eligible but the person must live in ET or CT zone

Responsibilities

• Set the strategy for stores in the eastern division and link regional plans to REI Co-op goals.
• Lead results across sales, membership, profit, service, operations, and employee engagement.
• Guide and grow regional leaders. Build teams where people feel respected, supported, and able to do their best work.
• Use data, local insight, and employee feedback to spot needs, set priorities, and improve store results.
• Partner with leaders across real estate, finance, marketing, digital, product, and store operations on growth and change.
• Help stores reflect and serve their local communities while reducing barriers to time outside.

Qualifications

• Seven or more years of regional leadership experience, or an equal mix of training and work experience.
• A bachelor’s or master’s degree in business or a related field.
• Experience leading a large, multi-region store network and teams through major change.
• Skill in setting a clear vision, building plans, managing budgets, and meeting business goals.
• A record of building trust, coaching leaders, and working across teams to make sound decisions.
• Ability to travel as needed and work from a home base within the eastern market.

Closing

At REI, we believe the outdoors is for all. We are committed to becoming a fully inclusive, anti-racist, multicultural organization. We know that there's strength in our diversity – that each employee brings unique skills, experiences, and perspectives. Every day you are driving change, fostering a culture of respect, and knowing you're backed by benefits that support your whole life. To work towards this commitment and fulfill our brand promise of inspiring and enabling a life outside for everyone, we seek employees who demonstrate different ways of working, create a sense of belonging, and actively listen and learn.

Pay Transparency

We are committed to practices that promote pay equity and transparency. As required by applicable Pay Transparency laws, REI provides a range of compensation for roles that may be hired in locations under these requirements. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors.

REI offers all regular employees a generous employee discount, access to health benefits, a retirement savings plan and accrued time off. Click here for a detailed overview of benefits plans by employee profile.

Pay Range

$225,000-$300,000