DTC Data Instrumentation & Analytics Manager

Disney Entertainment and ESPN Product & Technology Careers; New York (NY); On-site; USD 182,000 - 245,000; Full time

Benefits offered by this job

Bonus program

Long-term incentive units

Job summary

Disney Entertainment and ESPN Product & Technology Careers seeks a Manager of Data Product Management to lead measurement and instrumentation across Disney's direct-to-consumer experiences, including Disney+ and Hulu. You will guide a team delivering end-to-end instrumentation that powers analytics, experimentation, and personalization.

You will drive the DTC data collection roadmap, oversee data quality, and partner across product, engineering, and analytics to ensure trusted, scalable data.

Qualifications

• 8+ years in data product management, data instrumentation, or related field.
• Direct experience leading instrumentation/analytics teams.
• Fluency with AI tools and using AI to raise team capabilities.
• Strong product sense with clear accountability for outcomes.
• Deep understanding of first- and third-party measurement across web and mobile.
• Hands-on technical depth in instrumentation on enterprise platforms (AEP/CJA, Amplitude).

Responsibilities

• Lead and develop the Data Product team and set standards for DTC data collection.
• Own the DTC data collection roadmap across Disney+ and Hulu experiences.
• Drive execution, balancing speed with telemetry health and risk.
• Write/ review instrumentation designs (events, schemas) for analytics/experimentation/ML.
• Ensure data quality and trust, enabling AI-assisted monitoring.
• Move the team toward scalable, contract-based instrumentation.
• Collaborate with Data Engineering, Product Engineering, PM, and Business Ops on shared goals.
• Present the strategy to senior leaders.

Skills

Data product management

Team leadership

AI fluency

Measurement strategy

Web/mobile instrumentation

SQL/Python

Education

Bachelor's degree

Tools

Amplitude

AEP/CJA

Job description

Disney Entertainment and ESPN Product & Technology Careers seeks a Manager of Data Product Management to lead measurement and instrumentation across Disney's direct-to-consumer experiences, including Disney+ and Hulu. You will guide a team delivering end-to-end instrumentation that powers analytics, experimentation, and personalization.

You will drive the DTC data collection roadmap, oversee data quality, and partner across product, engineering, and analytics to ensure trusted, scalable data.