DTC Creative Strategist for High-Velocity Growth

Umaez LLC; Northern (KY); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

Performance-based commissions

Opportunity for rapid growth

Job summary

UMAEZ is seeking a US Creative Strategist to own the creative pipeline for our US-market brands. You will conduct research, develop 15–20 new concepts weekly, and script direct-response ads aimed at cold US traffic.

Work closely with the Lead Strategist, editors, and designers to maintain high testing velocity. You will translate consumer psychology and market insights into compelling concepts, briefs, and ads across formats, with rapid iterations based on performance data.

Qualifications

• Experience creating direct-response ad scripts for US audiences (e.g., video or image ads).
• Ability to translate research insights into concrete creative concepts and briefs.
• Proven track record of fast, test-driven creative development with measurable results.

Responsibilities

• Own the creative pipeline for US-market brands from research to post-launch analysis.
• Write compelling direct-response scripts for cold US traffic and coordinate with editors/designers.
• Produce clear briefs for editors and designers to move quickly with minimal ambiguity.
• Analyze performance weekly and iterate winning concepts across variations.

Skills

Direct-response copywriting

US market understanding

Creative strategy

Data-driven decision making

Collaboration

Tools

Meta Ads

TikTok Ads

Ad analytics

Job description

UMAEZ is seeking a US Creative Strategist to own the creative pipeline for our US-market brands. You will conduct research, develop 15–20 new concepts weekly, and script direct-response ads aimed at cold US traffic.

Work closely with the Lead Strategist, editors, and designers to maintain high testing velocity. You will translate consumer psychology and market insights into compelling concepts, briefs, and ads across formats, with rapid iterations based on performance data.