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DIRECTV is offering a Summer Internship in Business Marketing and UX designed to reinforce premium brand value and drive leads for DIRECTV FOR BUSINESS. You will collaborate with cross-functional partners, write copies for multiple channels, and analyze campaign performance to inform strategy.
The program includes focus areas in Business Marketing and User Experience & Design, with remote flexibility and a 10-week duration. Eligibility requires U.S.
At DIRECTV, we’re redefining the future of entertainment. From satellite to streaming, we deliver innovative video experiences that connect people to the content they love—anytime, anywhere. Join a team that’s shaping the next generation of media and entertainment.
The work our team does impacts the DIRECTV FOR BUSINESS® organization directly by reinforcing our premium brand and product value propositions to help drive qualified leads and activations to increase our base of customers. You’ll get the chance to work on projects that help drive the future of DIRECTV FOR BUSINESS, putting your education and skills to the test and see real world effects.
Depending on your interests and background, you’ll be placed in one of the following focus areas:
Write a copy for a variety of communication channels including the website, ads, sell sheets, agency creative briefs.
Work closely with internal cross-functional business partners and creative agencies to help take projects from conception to completion, ensuring brand consistency and adherence in every touchpoint.
Identify market segmentation and targeting opportunities and make recommendations on marketing strategy and campaign execution; Learn how marketing campaigns and offers are strategized, created, and executed to market.
Drill down on KPI analytics to measure and evaluate campaign effectiveness; Make recommendations on how to improve; Analyze and review competitive marketing campaigns.
Analyze website and make recommendations on user experience enhancements, specifically, marketing user flow.
Drill down on website experience measuring productivity and evaluating the effectiveness of the website; make recommendations on how to improve.
Learn how marketing campaigns and offers are strategized, created, and executed to market.
Collaborating with internal creative teams to design and refresh website visuals.
UI/UX Design, Graphic Design; Digital Marketing, Business, Journalism, Marketing or a related field
Proficient in Microsoft Suite
Knowledge of Adobe Tools, helpful
Comfortable with and strong interest in understanding data (trend reports, usage reports)
Experience in virtual, cross-functional collaboration
Experience speaking with and presenting to leaders
Well-organized and able to prioritize
Skillful in written and verbal communication
Self-motivated and able to hold oneself accountable to tasks in a virtual environment
Paid media experience (paid search, SCO, Social) is a bonus
Duration: 10-week remote internship (This is a vitual position that can be located anywhere in the United States.)
Program Dates: 6/7/27 – 8/13/27 or 6/14/27 – 8/20/27
Eligibility: Must have full U.S. work authorization now and in the future
This position can earn $20 - $28 per hour, not to mention all the other amazing rewards that working at DIRECTV offers. (Undergrad $20 per hour; Grad $28 per hour.)
DIRECTV employees are expected to always be honest, trustworthy, and operate with integrity. Discrimination and harassment of any kind (including sexual harassment) will not be tolerated. We remain steadfast in our belief for diversity, equity, and inclusion; therefore, we encourage success based on individual merit and ability without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military/veteran status, or any other protected status. DIRECTV celebrates and is enriched by our differences; therefore we fully consider all qualified applicants including, those with a criminal history.