Director, U.S. Marketing, Atherosclerosis

MSD

North Wales (Montgomery County)

Hybrid

USD 191,000 - 300,000

Full time

3 days ago
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Benefits offered by this job

Annual bonus
Long-term incentive
Comprehensive benefits
Hybrid work

Job summary

MSD, based in Upper Gwynedd, PA, is seeking a Director U.S. Marketing for HCC Strategy in Atherosclerosis. The role leads end-to-end Direct to Patient (DtP) strategy, activation, and health equity initiatives, reporting to the Executive Director, U.S.

Commercial Leader, Atherosclerosis. The ideal candidate has deep consumer marketing experience, strong analytical skills, and ability to navigate a complex matrix to drive decisions, launches, and cross-functional delivery. Hybrid work in the U.S.

Qualifications

  • Significant consumer marketing, patient access, digital health, product ownership, or platform-based experience.
  • Strong business acumen and analytical skills.
  • Ability to own strategy, roadmaps, launches, budgets, and cross-functional delivery.
  • Deep understanding of U.S. healthcare access, affordability, and regulatory considerations.
  • Experience translating brand strategy into operational capabilities.
  • Strong external orientation on DtP, digital health, and marketplace trends.
  • Ability to lead in a matrixed environment and influence senior stakeholders.

Responsibilities

  • Develop HCC strategy, experience and activation plan.
  • Build patient-centered experiences for education, access, affordability, fulfillment, and engagement.
  • Establish governance, KPI reviews, and accountability routines.
  • Bring external marketplace insights on DtP, digital health, and engagement.
  • Own end-to-end DtP strategy for Atherosclerosis to support launches.
  • Lead DtP brand roadmap, prioritization and cross-functional execution.
  • Drive integrated DtP launch readiness with milestones and risk management.
  • Foster cross-functional collaboration across marketing, access, digital, analytics, legal, privacy.
  • Apply agile methods with clear outcomes, backlogs, and sprints.
  • Partner with Product Marketing Owners for transparency and coordination.

Skills

Product Management
Strategic Planning
Stakeholder Management
Digital Marketing
Marketing Budget Management
Launch Execution
Team Leadership
Financial Acumen
Omnichannel Marketing
Agile Methodologies

Education

Bachelor’s degree or equivalent (BA/BS)
MBA or equivalent advanced degree preferred

Job description

Our company is dedicated to delivering innovations that extend and improve the lives of patients worldwide. Our team of dauntless, forward-thinking individuals achieves this through an unwavering commitment to supporting accessibility to medicine, providing new therapeutic options, and collaborating across the enterprise to ensure that people who need medicines have access to them.

As part of this mission, we are evolving how we educate, engage, and activate patients throughout the patient journey.

We are currently recruiting for Director U.S. Marketing, HCC Strategy, Atherosclerosis. This role will be accountable for comprehensive HCC strategy, including holistic HCC experience and activation plan, end-to-end Direct to Patient (DtP) strategy, and health equity initiatives.

The ideal candidate will demonstrate deep consumer marketing expertise, the ability to navigate complexity to drive decision-making, and effectively collaborate across the team and organization to deliver performance. This is a highly visible U.S. Pharma marketing role requiring strong product ownership, launch leadership, external marketplace understanding, and the ability to lead across a complex matrix.

This position will be part of the HCC Customer Agile team and will report to the Executive Director, U.S. Commercial Leader, Atherosclerosis and will be based in the Upper Gwynedd, PA office.

The salary range for this role is $190,800.00 - $300,300.00 This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits.

Key Responsibilities
  • Develop comprehensive HCC strategy, experience and activation plan
  • Build integrated, patient centered experience that support education, access, affordability, fulfillment, and ongoing engagement
  • Establish governance, decision forums, KPI reviews, and performance routines to support continuous optimization and ensure accountability for business and patient experience outcomes
  • Bring external marketplace perspective on pharma direct-to-patient models, digital health, consumer engagement, telehealth, pharmacy fulfillment, patient support, and emerging access models.
  • Own the end-to-end Direct to Patient strategy for Atherosclerosis, ensuring the capability supports launch objectives, patient access needs, and the broader Atherosclerosis marketing strategy.
  • Serve as the brand leader for DtP, including roadmap development, prioritization, decision-making, launch readiness, performance management, and cross-functional execution.
  • Lead integrated launch readiness for DtP, including milestone tracking, risk identification, issue resolution, dependency management, and escalation of key decisions
  • Lead cross-functional collaboration across marketing, access, payer marketing, customer experience, digital, analytics, legal, compliance, privacy, medical, supply chain, training, and external partners
  • Operate effectively in an agile model, translating strategic priorities into clear outcomes, backlog priorities, sprint goals, and cross-functional deliverables
  • Partner with Product Marketing Owners to drive transparency, coordination, and prioritization across the team
Education
  • Bachelor’s degree or equivalent (BA/BS). MBA or equivalent advanced degree preferred.
Requirements
  • Significant consumer marketing, patient access, digital health, product ownership, or platform-based solution experience.
  • Strong business acumen and analytical skills.
  • Demonstrated ability to own strategy, roadmap, launch execution, budget, forecasting, performance management, and cross-functional delivery for complex initiatives.
  • Strong understanding of U.S. healthcare access, affordability, pharmacy fulfillment, patient support, digital engagement, and regulatory/compliance considerations.
  • Experience translating brand strategy into operational capabilities and measurable execution plans.
  • Strong external orientation with ability to assess emerging consumer engagement, DtP, digital health, telehealth, and pharmacy marketplace trends.
  • Ability to lead in a matrixed environment and influence senior stakeholders without direct authority.
  • Strong strategic thinking, financial acumen, decision quality, communication skills, and comfort operating in ambiguity.
Preferred Skills
  • Experience building or scaling Direct-to-Patient, patient support, digital access, e-commerce, platform, or consumer-facing healthcare capabilities.
  • Experience with vendor/partner management, capability build, operational readiness, and performance optimization.
  • Familiarity with patient journey analytics, digital funnel performance, experimentation, CRM, consent/data capture, and omnichannel engagement.
  • Experience shaping enterprise capabilities through a lead brand deployment model.
  • Experience working in agile ways of working, including backlog prioritization, sprint planning, outcome definition, and iterative delivery.
  • Pharmaceutical experience preferred.
Required Skills

Accountability, Adaptability, Backlog Management, Business Acumen, Business Decisions, Decision Making, Digital Marketing, Influencing Without Authority, Marketing Budget Management, Market Research, Omnichannel Marketing, People Leadership, Pharmaceutical Sales Marketing, Product Launches, Product Management, Stakeholder Management, Strategic Planning, Strategy Development, Teamwork

US and Puerto Rico Residents Only

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process. As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit: EEOC Know Your Rights EEOC GINA Supplement

We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.

Learn more about your rights, including under California, Colorado and other US State Acts

San Francisco Residents Only

We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

Los Angeles Residents Only

We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance

Employee Status: Regular

Relocation: No relocation

VISA Sponsorship: No

Travel Requirements: 10%

Flexible Work Arrangements: Hybrid

Shift: Not Indicated

Valid Driving License: No

Hazardous Material(s): N/A

Job Posting End Date

10/3/2026*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

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