Director, Social Strategy — Cloud Marketing Leadership

Google; New York (NY); On-site; USD 264,000 - 366,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401(k) match

PTO 20 days/year

Sick time 40h/year

Maternity leave

Baby bonding leave

Holidays

Job summary

Google is seeking a Director, Social Strategy for Cloud Marketing, responsible for strategy, direction, and execution of social initiatives driving awareness and revenue across Google Cloud products. You will partner with senior leaders and manage cross-functional teams to align programs with global objectives.

Lead a practice spanning social, influencer, and activation planning, ensuring programs are culturally relevant and impactful across regions.

Qualifications

• Bachelor's degree in Marketing, Business Administration, related field, or equivalent practical experience.
• 15 years of experience in marketing, brand activation or consumer business management.
• Experience with planning, analytics, deployment, and measurement across Social, Influencer, and Activation channels.
• Experience developing breakthrough Social, Influencer, and Activation campaigns for brand(s).

Responsibilities

• Build, evolve and lead a team of engagement and social media experts within the Cloud Marketing team.
• Set strategy around activation including playbooks and best practices to extend the power of your team across all Cloud Marketing initiatives.
• Build and steward a portfolio of agency and activation partners to deliver exceptional programs on behalf of our brands.
• Develop tools and resources to ensure that Cloud Marketing programs remain on the forefront of global and local cultural trends.
• Work with internal partners and specialists to define and operationalize a social, influencer and activation measurement practice.

Skills

Strategic thinking

Cross-functional collaboration

Analytics & measurement

Influencer marketing

Education

Bachelor's degree in Marketing/Business or related field

Tools

Social analytics tools

Job description

Google is seeking a Director, Social Strategy for Cloud Marketing, responsible for strategy, direction, and execution of social initiatives driving awareness and revenue across Google Cloud products. You will partner with senior leaders and manage cross-functional teams to align programs with global objectives.

Lead a practice spanning social, influencer, and activation planning, ensuring programs are culturally relevant and impactful across regions.