Director, Social Creative

Microsoft; Redmond (WA); On-site; USD 130,900 - 251,900; Full time

Benefits offered by this job

Comprehensive health benefits

Career development opportunities

Inclusive workplace culture

Job summary

A leading technology company is seeking a Director, Social Creative to lead the visual storytelling for its social media platforms. This role involves setting creative direction, collaborating with teams, and managing high-profile campaigns that resonate with diverse audiences. Ideal candidates should have extensive experience in creative production and a strong background in social media strategy.

Qualifications

• 5+ years of experience in Creative Content Production, particularly in social media.
• Proven leadership in social-first strategies, concept development, and copywriting.
• Experience in managing multi-format production projects.

Responsibilities

• Drive creative direction and storytelling for social media campaigns.
• Collaborate with internal teams and external partners to develop campaigns.
• Lead ideation and development of content series and activations.

Skills

Creative Content Production

Social Media Strategy

Copywriting

Multimedia Production

Leadership

Education

Bachelor’s Degree in Arts, Marketing, Communications, or related field

Master’s Degree in Arts, Marketing, Communications, or related field

Job description

Overview

Microsoft’s Consumer Marketing Organization’s Social Marketing team is revolutionizing the art of storytelling in the age of AI. We are seeking a highly organized, creatively driven, and production-savvy social media leader that embodies innovation and a deep passion for brand storytelling.

As Director, Social Creative, you will set the creative vision and lead the development of Microsoft’s consumer-facing social content across platforms including LinkedIn, X, TikTok, Instagram, and YouTube. This is a unique opportunity to shape the creative storytelling for flagship products like Microsoft Copilot, Windows, Surface, Edge, and M365 at a global scale.

You’ll own the creative strategy and direction for social campaigns, guiding concept development, visual direction, and narrative approach to ensure content is bold, innovative, and culturally relevant. This role translates brand and business objectives into breakthrough social-first ideas that resonate with diverse audiences.

As a senior creative leader, you will partner with internal teams, agencies, and production partners to deliver best-in-class content that meets Microsoft’s brand, accessibility, and legal standards. You’ll inspire and mentor creative teams, manage high-profile campaigns from ideation through delivery, and champion creative excellence across every touchpoint.

The ideal candidate combines visionary thinking with hands-on execution, thrives in fast-paced environments, and brings a deep passion for social storytelling that drives engagement and elevates Microsoft’s presence across platforms.

Join us in redefining the future of social media at Microsoft. Here, your creative leadership will inspire and shape the digital narratives of tomorrow.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we grow with a mindset of learning, innovate to empower others, and collaborate to realize our shared goals. We value respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. We are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Responsibilities

• Creative Direction & Storytelling: Drive the creative direction of social campaigns, collaborating with in-house teams and external partners, and leveraging emerging platforms.
• Translate insights, trends, and cultural moments into breakthrough visual and editorial concepts; lead ideation and development of social-first campaigns, content series, and real-time activations.
• Conceptualize quick-turn assets across formats, including video, animation, and motion graphics.
• Direct the creation of cohesive design systems, motion assets, photography, and content that tells a unified consumer journey.
• Ensure visual consistency and creative excellence across all deliverables.
• Creative Leadership & Collaboration: Present ideas to internal stakeholders and senior leadership; stay updated on trends in internet culture and audience behavior.
• Partner with product, brand marketers, strategists, and production teams to meet campaign objectives and audience needs.
• Integrate AI tools and workflows to scale and enhance creative production quality; collaborate with partners to ensure world-class execution.
• Apply insights and strategic thinking to marketing challenges and deliver breakthrough solutions in a complex social landscape.
• Ideate, develop, and execute creative strategies focused on Owned & Creator channels; guide teams in the effective use of AI tools and workflows to improve speed to market.
• Inspire product storytelling through audience and cultural insights; foster relationships with agencies and production partners to optimize creative work.
• Manage multiple projects and timelines with a high standard of craft and leadership.
• Uphold and embody Microsoft culture and values.

Qualifications

• Required/Minimum Qualifications
• Bachelor’s Degree in Arts, Marketing, Communications, Public Relations, or related field AND 5+ years of Creative Content Production (e.g., digital, social media, campaign) or related work experience
• OR equivalent experience
• 5+ years leading social-first creative across strategy, concepting, copywriting, and multi-format production
• Additional/Preferred Qualifications
• Master’s Degree in Arts, Marketing, Communications, Public Relations, or related field AND 3+ years Content Production (e.g., digital, social media, campaign) or related work experience
• OR Bachelor's Degree in Arts, Marketing, Communications, Public Relations, or related field AND 7+ years Creative Content Production (e.g., digital, social media, campaign) or related work experience, or equivalent experience
• 8+ years leading social-first creative across strategy, concepting, copywriting, and multi-format production (consumer tech experience preferred)

Compensation & Benefits

Integrated Marketing IC5 – The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. The base pay range varies by location (SF Bay Area and NYC metro areas: USD $165,600 - $272,300 per year).

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay

Application & Equal Opportunity

Microsoft will accept applications for the role until September 18, 2025.

Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.