Director, Sales Enablement

Socket.dev; United States; Hybrid; USD 140,000 - 210,000; Full time

Benefits offered by this job

Competitive pay with bonus

Generous PTO and benefits

401(k) with company match

Job summary

Socket.dev seeks an senior Sales Enablement leader to build and scale onboarding, certifications, and coaching across US sales teams. You will drive MEDDPICC adoption, develop governance for content, and partner with cross-functional teams to align readiness with growth priorities.

You will own enablement operations, create scorecards for executive visibility, and design scalable programs that accelerate time-to-productivity and revenue impact.

Qualifications

• 10+ years in sales enablement, excellence or related leadership roles.
• Experience building onboarding, certification, and readiness programs.
• Deep understanding of enterprise sales processes and coaching frameworks.
• Proven success driving adoption and behavioral change across sales teams.
• Experience designing enablement programs impacting pipeline, win rates, and productivity.
• Strong facilitation, presentation, and stakeholder management skills.
• Experience with Microsoft technologies, CRM, learning systems, and AI tools.
• Ability to influence senior leaders and drive change in complex orgs.
• Strong analytical skills and data-driven decision making.
• Prior experience in consulting, SI, software/SaaS, or Microsoft partner environments.
• Familiarity with MEDDPICC, Challenger, SPIN, or similar methodologies.

Responsibilities

• Own onboarding, ramp, certification, and readiness programs for sales roles.
• Lead methodology enablement and MEDDPICC reinforcement initiatives.
• Develop growth-play enablement strategies for priority offerings.
• Design manager coaching frameworks, inspection routines, and reinforcement mechanisms.
• Govern seller-facing content, playbooks, messaging, and knowledge assets.
• Manage enablement operations including intake, prioritization, and stakeholder alignment.
• Publish readiness and adoption scorecards for executives.
• Collaborate with Sales Ops and BI to identify performance trends and coaching opportunities.
• Partner with Marketing, Presales, Alliances, and Industry Leaders to support growth initiatives.
• Support hiring, onboarding, career development, and capability-building for sales teams.
• Build scalable enablement programs to boost productivity and revenue.

Skills

Sales enablement leadership

MEDDPICC adoption

Onboarding & ramp programs

Coaching frameworks

Program governance

Content and knowledge management

Stakeholder management

Analytics & performance trends

Collaboration across functions

AI-enabled productivity tools

Tools

CRM platforms

Learning systems

Microsoft technologies

AI productivity tools

Job description

• Build and scale the seller and manager readiness system across HSO US.
• Translate Sales Excellence priorities into role-based enablement programs, onboarding journeys, certifications, and coaching motions.
• Lead onboarding and ramp programs that accelerate time-to-productivity and readiness.
• Drive adoption and reinforcement of MEDDPICC as HSO's core qualification methodology.
• Develop enablement strategies for priority industries, solutions, and growth plays.
• Partner with Sales Excellence, Industry Leaders, Marketing, Presales, Alliances, and Delivery teams to create impactful field activation programs.
• Design and execute manager enablement initiatives that strengthen coaching, inspection, and pipeline discipline.
• Establish certification standards, readiness frameworks, and competency models across sales roles.
• Govern seller-facing content and knowledge management to ensure a single source of truth.
• Measure enablement effectiveness through adoption, behavioral change, pipeline impact, and business outcomes.
• Lead Sales Kickoff readiness, activation programs, and ongoing reinforcement initiatives.
• Leverage Microsoft technologies and AI capabilities to automate enablement administration, reporting, communications, and learning experiences.
• Build a culture of continuous learning, coaching, and high-performance execution.

You’re great at…

• Own onboarding, ramp, certification, and readiness programs for sales roles.
• Lead methodology enablement and reinforcement initiatives, including MEDDPICC adoption.
• Develop growth-play enablement strategies that support priority solution and industry offerings.
• Design manager coaching frameworks, inspection routines, and reinforcement mechanisms.
• Establish governance for seller-facing content, playbooks, messaging, and knowledge assets.
• Manage enablement operations including intake processes, prioritization, communications, and stakeholder alignment.
• Publish and maintain readiness and adoption scorecards for executive leadership.
• Partner with Sales Operations and Business Intelligence to identify performance trends and coaching opportunities.
• Collaborate with Marketing, Presales, Alliances, and Industry Leaders to support strategic growth initiatives.
• Support hiring, onboarding, career development, and capability-building initiatives for sales teams.
• Build scalable enablement programs that increase productivity, consistency, and revenue performance.

Sound interesting? If so, you’ll have…

• 10+ years of experience in sales enablement, sales excellence, revenue enablement, learning and development, sales operations, or related commercial leadership roles.
• Experience building and scaling onboarding, certification, and readiness programs.
• Deep understanding of enterprise sales processes, qualification methodologies, and coaching frameworks.
• Demonstrated success driving adoption and behavioral change across sales organizations.
• Experience designing and delivering enablement programs that impact pipeline growth, win rates, and sales productivity.
• Strong facilitation, presentation, communication, and stakeholder management skills.
• Experience working with Microsoft technologies, CRM platforms, learning systems, and AI-enabled productivity tools.
• Proven ability to influence senior leaders and drive change across complex organizations.
• Strong analytical skills and experience leveraging data to measure business impact.
• Prior experience within a consulting, systems integrator, software, SaaS, or Microsoft partner organization strongly preferred.
• Experience with MEDDPICC, Challenger, SPIN, or similar sales methodologies preferred.

The Perks

• We offer competitive pay with and performance-based bonus.
• Our employees also enjoy generous paid time off and a flexible and affordable benefits program designed to help you be and stay well, including: medical, dental & vision coverage, flexible spending accounts, health reimbursement account, and a 401(k) plan with a company match.
• Additionally, you’ll have the benefit of working alongside enthusiastic and energetic teammates in a dynamic and thriving environment.

HSO is an Equal Opportunity Employer.