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HR Leader & Consultant | 20 Years of People Experience Management | Career & Life Journey Coach | Passion for Helping People and Companies Get to the…
Reverba Global is a leader in healthcare marketing, specializing in connecting patient and caregiver Advocates with pharmaceutical brands to share impactful health journeys. We are passionate about building authentic relationships that drive meaningful change.
We are seeking an experienced Director of Recruitment Strategy (for patient and caregiver advocates) to lead and optimize our Advocate recruitment campaigns. This is a pivotal role for a marketing leader with exceptional project management skills, keen organizational acumen, and a deep understanding of the biopharmaceutical landscape.
Please complete this 6-minute assessment as part of our recruitment process: https://assessment.predictiveindex.com/bo/kdR/AdvocateRecruiter_Mar2025_131321
What You’ll Do
- Serve as the primary contact for recruitment solutions across our pharmaceutical client portfolio.
- Strategize and execute recruitment campaigns, managing internal teams, partners, and vendors to ensure smooth delivery.
- Oversee the internal ticketing system—providing quotes, guiding campaigns through each phase, and ensuring clarity on deliverables.
- Monitor and adapt campaign tactics based on performance data and client needs.
- Conduct or delegate research to identify optimal recruitment channels and ensure materials align with audience and campaign goals.
- Perform quality assurance on all creative assets and recruitment materials.
- Track and report on key campaign metrics, including leads, conversion rates, and channel performance.
- Manage budgets and communicate progress updates to internal stakeholders.
What We’re Looking For
- At least 8 years of experience in biopharmaceutical marketing, public relations, or advocacy relations—agency experience highly preferred.
- Proven expertise in marketing strategy for pharmaceutical brands, with an ability to think creatively and explore new engagement avenues.
- Strong knowledge of medical, regulatory, and legal (MRL) processes and patient privacy standards.
- Familiarity with the patient advocacy landscape; existing relationships with advocacy organizations are a plus.
- Exceptional skills in project management, vendor coordination, and data analysis (Excel, Smartsheet proficiency required).
- Bachelor’s degree in healthcare, life sciences, marketing, or a related field.
Full Job Description Below:
- Serve as the primary contact for internal customers seeking recruitment solutions on behalf of pharmaceutical clients
- Conduct or delegate research activities to identify optimal channels and document key targeting inputs
- Oversee our internal ticketing system; provide quotes to internal customers based on pricing matrix, ensure completion of customer inputs, and move campaigns through requisite phases of initiation to completion
- Initiate recruitment campaigns with internal, vendor, and partner resources and oversee ongoing communications across all stakeholders
- Ensure that externally facing creative assets and screeners appropriately reflect target audiences and recruitment goals; serve as final quality assurance reviewer
- Monitor campaigns across all channels, update internal-facing customers, and facilitate a change in tactics when necessary
- Develop or improve processes to capture and maintain high-quality data to measure success and drive results
- Oversee tracking and reporting of recruitment campaigns, including lead and conversions rates, channels, clients, and condition
- Manage recruitment budgets and communicate updates to internal customers, as applicable
Required Experience
- Extensive experience executing or directing marketing tactics for bio-pharmaceutical brands; agency experience highly preferred
- Deep understanding of traditional digital marketing methodologies with an ability to think out-of-the-box and explore news ways of reaching healthcare consumers
- Knowledge of medical, regulatory, and legal (MRL) pharmaceutical materials approval processes and requirements and patient privacy regulations
- Familiarity with the patient advocacy group (PAG) landscape; existing relationships with advocacy organizations preferred
- Proven track record bringing process and order to disparate workstreams, systems, and data sources
- High level of comfort with Excel and/or Smartsheet; experience creating and maintaining data sets with the highest level of attention to detail
- Experience managing vendors/partners and direct reports
Minimum Qualifications
- Bachelor’s degree in healthcare, life sciences, marketing, or a related field
- At least years of relevant work experience in biopharmaceutical marketing, public relations, or advocacy relations; agency experience preferred
- Excellent verbal and written communication skills
- Exceptional relationship, organizational, and project management skills
- Ability to develop and manage internal processes efficiently and effectively
- Commitment to the highest levels of internal and external customer relationship management
- Proficiency in Microsoft suite of services
This job operates remotely and will routinely use a computer/laptop.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
This is largely a sedentary role and requires prolonged periods of sitting at a desk and working on a computer.
Position Type/Expected Hours of Work
This is a full-time temporary position, with a potential of turning into regular employment.
Sick pay, internet allowance, and cellphone allowance.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
EEO Statement
Reverba provides equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, or service in the military. Equal employment opportunity applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training.
Seniority level
Employment type
Job function
Job function
Advertising, Marketing, and Public RelationsIndustries
Marketing Services, Health and Human Services, and Hospitals and Health Care
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