Director of SEO

The company name is "The Lifetime Value Co."; United States; Remote; USD 100,000 - 150,000; Full time

Job summary

Join a dynamic team at a leading digital marketing company as a Director of SEO. You will spearhead SEO projects across a diverse portfolio of websites, leveraging your expertise to drive traffic, enhance rankings, and collaborate with various teams to achieve business goals. This fast-paced role offers significant autonomy within a culture that values innovation and results, perfect for a passionate SEO expert looking to make a substantial impact.

Benefits

Remote-first culture

Meal delivery through UberEats

Paid English and third language classes

Private medical and dental insurance

Home Office Reimbursement

End of Year one week companywide break

Customized growth opportunities

5 complimentary sick leave days

Qualifications

• 5+ years managing SEO programs.
• Strong background in web analytics.
• Experience in programmatic and editorial SEO.

Responsibilities

• Lead SEO development team and initiatives.
• Drive SEO strategy with senior executives.
• Monitor analytics and establish performance indicators.

Skills

SEO expertise

Quantitative analysis

Project management

Leadership

Education

Bachelor’s degree (preferred)

Tools

SEMrush

Ahrefs

Moz

Google Analytics

Job description

At The Lifetime Value Co., you’ll have a chance to help grow SEO traffic for a portfolio of websites, including multiple top 20 sites in the Real Estate and Public Records categories in the U.S. Across our portfolio, we have millions of monthly sessions, millions of pages indexed, complex long-tail strategies, and a wealth of interesting data. We think you’ll love the opportunity to be a Director of SEO here.

In this role, you would be responsible for running an SEO development team made up of engineering, design, and QA resources to launch SEO initiatives, identify areas for improvement on existing sites/sections, and implement strategies to improve our rankings in major search engines. It's not enough to simply theorize about SEO, we want someone who has the ability to convert their ideas into action, manage a team, lead projects, and can make their vision a reality. We have a deep appreciation for SEO and think this is an exciting opportunity for someone who cares as much about SEO as we do.

At LTV, we all work closely together across teams so there's no red tape or bureaucracy. We get things done!

What You Will Get to Do

• Product manage SEO projects, including working with data analysts, designers, and engineers
• Identify head terms or long-tail opportunities we can rank for using comprehensive keyword analysis and competitive research
• An opportunity to own the organic traffic growth of at least one of our important brands
• Drive SEO strategy hand-in-hand with senior executives & data leadership
• Work with our content team to develop content that supports SEO goals
• Monitor and evaluate analytics in order to provide regular team updates, actionable plans, and competitive benchmarking
• Establish clear SEO performance indicators that complement overall business objectives
• Create A/B testing ideas to improve on-page engagement, speed optimizations and conversions
• Recommend content approaches to gain natural attribution from authority sites
• Advise on information architecture to aid in search engine visibility
• Ongoing review and optimization of meta-data policies for properties under your influence
• Collaborate on the approach for PR, social, and inbound link strategies

What You Bring to the Table

• 5+ years of experience managing an SEO program
• 2+ years of people management experience
• Proven experience successfully executing all aspects of SEO projects and the development life-cycle
• Experience in both programmatic SEO and editorial SEO preferred
• Have an overall passion for the SEO field and overall internet marketing realm
• Proficient in quantitative analysis and Excel
• Experience working with a CMS and building/administering content
• Experience working with popular keyword ranking & page speed tools, such as SEMrush, Ahrefs and Moz.
• Experience in project management and use of Jira or similar tools.
• Strong background in web analytics, including expertise in Google Analytics and Webmaster Tools
• Seasoned creative thinker, strategic player, and able to identify and resolve issues
• Self-motivated with an ability to manage multiple projects in a fast-paced, deadline-driven environment
• Bachelor’s degree preferred but not required

Languages:

Your Reward for Greatness

• Remote-first culture
• Twice a week meal delivery through UberEats
• English classes paid by the company
• LTV Speaks! - third language classes paid by the company
• Private medical, dental, and life insurance through Pan-American Life Insurance Group (PALIG)
• Password management with 1Password
• Online training paid by the company
• End of Year one week companywide break
• An innovative, energetic culture with great people to work with!
• Customized growth opportunities
• Anniversary and appreciation gifts and bonuses
• Day of personal significance
• 5 complimentary sick leave days
• Home Utility bonus

Additionally:

• Home Office Reimbursement up to $500 for your perfect work-from-home setup

Why LTV Co.?

If you have ambitions to be a part of a high-growth, results-driven, industry-leading organization, LTV is the place to be. LTV builds exciting data products and then we market them with passion. We’re a fast-growing company in New York City that balances the culture of a startup with the stability of being an established, profitable company. We want to work with people that strive to be in the top .01% of their field. We understand that getting to the top takes hard work, constant improvement, and by making data-driven decisions. It’s a thrilling time to join the team, as we’re expanding our product offerings in exciting new ways, driving innovation through data, marketing, and web & app development.

We believe in diversity and hiring people from all backgrounds and walks of life. You must be energetic, inventive, a team player, and looking to help build and grow the company each and every day. You must have an inner desire to win and the idea of losing is a non-starter. If you are looking for a position that allows you to work with a group of smart and dedicated people who will support you but still provide the autonomy you need to execute your strategy, then you should probably apply as soon as you’re done reading this!

About Us

LTV was founded in New York by Josh Levy and Ross Cohen in 2007. At the time their mission was to provide easy and affordable access to public records. Something that in 2007, was only really accessible to corporations. Since then their mission has expanded to developing products and services that grant access to information and data across a number of verticals. In service of this mission, LTV has 7 consumer brands including BeenVerified, NumberGuru, PeopleLooker, NeighborWho, Ownerly, PeopleSmart, and Bumper.

Our mission is to develop a diverse portfolio of technologies, products, and services, that gives all people equal access to unbiased data and information. We believe that through this access people can empower and protect themselves in today’s ever-changing world, filled with fake news, deception, and a lack of transparency.

About the company

Our goal is to help people discover, understand and use data in their everyday lives. We provide data about people, homes, vehicles, businesses and more.

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