Director of Sales

Monster Energy; United States; Remote; USD 92,000 - 123,000; Full time

Job summary

Monster Energy in the United States seeks a Director of Sales to lead a high-performing team and drive market execution across distributors and key customers. You will set regional strategies, optimize programs, and champion accountability and growth.

As a core member of the Business Unit Leadership Team, you will build strategic partnerships, manage performance, and ensure alignment with national objectives. A Bachelor’s degree and 5+ years in beverage sales leadership are preferred.

Qualifications

• Beverage industry experience with consumer packaged goods.
• 5+ years in sales/leadership roles.
• Strong analytical skills and data-driven decision making.
• Excellent communication and relationship-building abilities.

Responsibilities

• Lead a high-performing sales team across an assigned region.
• Develop and execute national and regional account strategies.
• Monitor market activity to drive volume and profitability.
• Establish partnerships with marketing to develop sales tools.
• Conduct performance reviews and manage staffing.
• Partner with distributors and bottlers to meet business goals.

Skills

Beverage industry experience

People management

Sales metrics & data-driven decision

Sales techniques & training

Education

Bachelor's degree in Business Administration/Marketing/Economics/Communications or related field

Tools

Microsoft Excel

Job description

About Monster Energy:

Forget about blending in. That’s not our style. We’re the risk takers, the trailblazers, the gamechangers. We’re not perfect and we don’t pretend to be. We’re raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It’s not just about what we do, but about who we become on along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

A Day in the Life:

As the Director of Sales, you will lead a high‑performing, competitive sales team and drive execution across a dynamic market landscape. You will build and strengthen strategic relationships with distributors and key customers, ensuring flawless market execution and sustained business growth. As a core member of the Business Unit Leadership Team, you will set the standard for leadership, urgency, and operational excellence—championing a culture of accountability, performance, and relentless drive.

The Impact You’ll Make:

• Manage staff in maximizing the sale and distribution of all company products in the assigned region through the establishment and appropriate execution of local and national sales programs.
• Develop and ensure the execution of national and regional account strategies for all company products and achievesales, profit and market share objectives for all national and regional accounts and/or programs.
• Monitor market, retailer activity to develop the most cost-effective strategies in order to drive volume andprofitability through increased penetration and promotion. Develop, manage and maximize partnerships to driveimproved performance.
• Ensure the team understands and adheres to Company standards and operating procedures.
• Develop and use objective tools, information and feedback in order to establish region and area performance goals and results.
• Conduct business performance reviews with distributors/Bottlers in order to track, monitor and adjust efforts andproduce desired outcomes in all key business segments.
• Establish partnerships with our marketing department to ensure the development of required sales tools andprograms. Ensure team executes on designed programs.
• Manage relationship for strategic sales strategy with National Sales and Regional Account Management Teams.
• Assist in development of the Annual Business Plan, with ultimate ownership of the Plan
• Set, communicate and manage performance expectations, monitor and appraise employee job results andperformance in order to develop, counsel or provide corrective action. Provide information, educational opportunitiesand experiential growth opportunities in order to develop staff.
• Build a diverse organization that reflects the marketplace; inspires team through effective leadership.

Who You Are:

• Prefer a Bachelor’s Degree in the field of – Business Administration, Marketing, Economics, Communications or relatedfield of study
• Additional Experience Desired: More than 5 years of experience in beverage industry, Consumer Packaged Goods (CPG)
• Additional Experience Desired: More than 5 years of experience in managing people, collaborating within a team.
• Computer Skills Desired: Proficient in Microsoft applications with understanding in formulas, templates and formatting
• Additional Knowledge or Skills to be Successful in this role: Knowledge of effective sales techniques and trainingstrategies. Understanding of sales metrics and data-informed decision making.

Monster Energy provides competitive total compensation. The estimated annual salary range for this position is listed below. Actual compensation may vary based on skills, qualifications, experience, and work location.

Pay Range

$92,400—$123,200 USD

For United States applicants:
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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