Director of Sales

Discovery Senior Living; Jacksonville (FL); On-site; USD 60,000 - 140,000; Full time

Job summary

Discovery Senior Living is seeking a Director of Sales at Discovery Village Deerwood in Jacksonville, FL. You will lead all community sales efforts to achieve occupancy and revenue goals through relationship-building, outreach, and strategic engagement with prospective residents and families.

You will develop referral networks, collaborate with leadership, and drive a resident-centered sales experience while growing the business.

Qualifications

• 2+ years in sales and marketing, preferably in senior living or healthcare
• Bachelor's degree in Marketing, Business, PR, or related field preferred
• Proven track record of achieving sales targets and occupancy goals

Responsibilities

• Execute the company’s Sales Playbook: discovery, tours, follow‑up, objections, closing
• Achieve monthly and quarterly move‑in and revenue goals
• Build and maintain referral networks through outreach and events
• Manage inquiries from all lead sources with timely follow‑up
• Conduct personalized tours and discovery meetings with prospects
• Maintain CRM data and track KPIs
• Plan community marketing initiatives and sales events
• Collaborate with leadership on pricing, positioning, and goals
• Ensure smooth move‑in experiences with clinical and operations teams
• Prepare and present sales reports detailing performance metrics
• Represent the community with professionalism, integrity, and compassion

Skills

Sales experience

CRM proficiency

Communication

Relationship building

Presentation skills

Organizational skills

Education

Bachelor's degree in Marketing or related field

Tools

CRM systems

Microsoft Office

Job description

Discovery Management Group leads one of the nation’s most purpose-driven and people-centered senior living organizations, managing and enhancing senior living communities across the United States. With a focus on operational excellence, lifestyle personalization, and culture-driven leadership, we proudly serve residents and families with more than 15,000 units nationwide and growing.

Discovery Management Group leads one of the nation’s most purpose-driven and people-centered senior living organizations, managing and enhancing senior living communities across the United States. With a focus on operational excellence, lifestyle personalization, and culture-driven leadership, we proudly serve residents and families with more than 15,000 units nationwide and growing. As part of one of the largest senior living families in the U.S., our communities have earned Great Place to Work® certifications from 2022–2027. At Discovery Management Group, purpose guides our work, culture fuels our success, and growth defines our future. We continually aspire and invest in learning and development opportunities that support our team members’ professional growth, ensuring every team member has the tools to build a meaningful and rewarding career.

Discover Your Purpose with Us at Discovery Village at Deerwood IL!

As Director of Sales, you’ll play an essential role in enriching the lives of seniors, creating meaningful connections, and making a difference every single day.

Your Role

As the Director of Sales, your role includes leading all community sales efforts to achieve occupancy and revenue goals through relationship-building, outreach, and strategic engagement. You’ll connect with prospective residents and families, develop referral networks, and collaborate with the leadership team to deliver an exceptional, resident-centered sales experience while driving business growth.

Position Highlights

• Status: FULL TIME
• Schedule: Traditional leadership workweek with flexibility required based on business and operational needs that includes Manager on Duty hours as well as on call for emergency situations
• Location: Jacksonville, FL
• Compensation: Base salary of $60k plus uncapped commission. On-Target Earnings (OTE) are approximately $140k, inclusive of base salary and expected commission at 100% goal attainment. Actual earnings may vary based on individual performance, with additional earning potential through the uncapped commission structure.
• Travel: Under 10%

Why You'll Love This Community

Welcome to Discovery Village Deerwood, where resort‑style comfort meets contemporary sophistication. Nestled near St. Johns Town Center, senior living in Jacksonville, FL, blends personalized care, luxurious amenities, and a vibrant social atmosphere. Residents enjoy chef‑prepared dining, senior‑specific fitness programs, and concierge‑level service in a beautiful, wooded setting. As one of the premier Jacksonville senior living communities, Discovery Village Deerwood offers Active Independent Living, Assisted Living and SHINE® Memory Care that our Jacksonville, FL, residents are proud to call home.

What You’ll Do

• Execute all facets of the company’s Sales Playbook, including discovery, tours, follow‑up, objections, and closing
• Achieve monthly and quarterly move‑in and revenue goals by advancing leads through the sales process
• Build, nurture, and maintain referral networks through external outreach, presentations, and business development
• Manage inquiries from all lead sources, providing timely responses and professional follow‑up
• Conduct personalized tours and discovery meetings to connect with prospective residents and families
• Maintain accurate CRM data to track leads, activity, and conversion metrics
• Plan and execute community marketing initiatives and sales events to drive qualified leads
• Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies
• Partner with the Executive Director and Regional Sales Leadership to align on marketing, revenue goals, and promotional strategies
• Collaborate with clinical and operations teams to ensure smooth and positive move‑in experiences for residents and families
• Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets
• Represent the community with professionalism, integrity, and compassion in all interactions

Qualifications

• Bachelor’s degree in Marketing, Business, Public Relations, or related field preferred
• Minimum 2 years of sales and marketing experience, preferably in senior living, healthcare, or a related industry
• Proven record of achieving sales targets and occupancy goals
• Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Experience using CRM systems to manage leads and track performance
• Strong communication, presentation, and relationship‑building skills
• Excellent organizational skills with the ability to manage multiple priorities and meet deadlines
• Professional, compassionate approach with a resident- and family‑first mindset
• Willingness to work onsite, conduct tours, and attend community and networking events (local travel required)
• [Insert if applicable: Participation in rotating on‑call schedule or Manager on Duty (MOD) responsibilities required]

Why Join Us

Discovery Senior Living Earned Coveted Great Place to Work Certification for 2025-2027!

A large part of what makes Discovery different from other companies in this industry is our willingness to embrace change. At Discovery Senior Living, we are constantly challenging how we are doing things to ensure the lifestyle we are offering our residents is absolutely the greatest value proposition in the marketplace. It’s just as important to us that the environment and culture for our team members are constantly refreshed. In addition, embracing and even encouraging change brings a never‑ending supply of new energy to our business and our culture. That energy translates to other far‑tracking positive impacts on our residents as well as our team members.

Find out what makes working at Discovery unique in the world of senior living. Discover Your Purpose!

Our Culture & Values

So often, what brings people together is deeply rooted in who we are and what we stand for. And at Discovery Senior Living, we’re unified by certain, core values, which we call our "Pillars of Excellence". They make up the fabric of our company, and include TEAMWORK, INTEGRITY, PERFORMANCE, ACCOUNTABILITY, COMPASSION, HARD WORK and CREATIVITY.

Individually, they are our virtues, and together, they make up a roadmap which helps us foster innovation and success.

Benefits You’ll Enjoy

For eligible employees, we offer a comprehensive benefits package that includes competitive pay, medical, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and career growth opportunities, wellness-related benefits, and additional support through our Employee Assistance Program (EAP).

Equal Opportunity Employer

We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V

A Note to Applicants

This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case‑by‑case basis.

Agency Policy

We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.

Regulatory Compliance & Background Screening

Discovery Senior Living complies with all applicable federal, state, and local employment laws and regulatory requirements governing hiring practices, background screening, and workforce eligibility. Employment may be contingent upon successful completion of state‑mandated and/or federally required background screenings, which may include criminal history checks, fingerprint‑based screening, Level 2 background screening, registry verification, and other screenings required for healthcare and senior living roles with direct or indirect resident access.

Certain positions may be subject to additional requirements under federal programs, including CMS, Medicare, and Medicaid regulations, as well as state‑specific licensing or regulatory agencies. Screening requirements vary by role and jurisdiction, and candidates must meet all applicable standards as a condition of employment. These measures support regulatory compliance and help maintain a safe, secure environment for residents, families, and team members.

Employment in Florida is contingent upon completion of a Level 2 background screening in accordance with Florida AHCA requirements. Applicants will be required to complete fingerprinting and background screening through the AHCA Clearinghouse. For more information, please visit: https://info.flclearinghouse.com.

JOB CODE: 1009842