Director of Product Marketing

Kai; San Jose (CA); On-site; USD 140,000 - 200,000; Full time

Job summary

Kai is seeking a founding product marketer to shape how the market understands our AI cybersecurity platform. This individual contributor role partners with leadership to define Kai's narrative, arm the sales team, and drive content production.

You will write the playbook. You will build messaging frameworks and go-to-market processes, and own assets from personas to case studies, collaborating with product, sales, and demand generation to ensure compelling, differentiated storytelling across

Qualifications

• 6–8 years in product marketing, technical marketing, or product management in cybersecurity or enterprise SaaS.
• Deep understanding of enterprise security buyers and CISO personas.
• Proven ability to build differentiated positioning in technical markets.

Responsibilities

• Build and scale Kai's product marketing function with messaging and GTM processes.
• Create GTM assets: personas, guides, battlecards, scripts, playbooks, case studies.
• Lead launch strategies with product management for new capabilities.
• Collaborate with demand gen to align campaigns with product narratives.
• Synthesize field feedback to sharpen positioning and storytelling.
• Represent Kai in customer conversations, briefings, events, and partnerships.

Skills

Product marketing

Cybersecurity knowledge

Messaging & positioning

Sales enablement content

Launch collaboration

Executive storytelling

Job description

Why Kai?

Kai is the AI company rebuilding cybersecurity for the machine-speed era. Founded by second-time founders and trusted by Fortune 500 enterprises, Kai is building a future where security has no categories, no silos, and no human speed bottlenecks. The Kai Autonomous Defense Platform replaces fragmented, human-limited workflows with agentic AI systems that continuously contextualize, assess, reason, and execute security work at machine speed, making human defenders superhuman.

Well-funded: $125M raised, with the capital, runway, and resolve to rebuild cybersecurity from first principles.

Proven: We've earned the trust of Fortune 500 and Global 2000 companies, and we're just getting started. Their confidence in Kai reflects what we've built: an AI-native cybersecurity platform that performs at machine speed with human-expert accuracy.

Experienced founders: Our founding team are second-time entrepreneurs, each with 20+ years in cybersecurity. They've built and scaled before, and they're doing it again with a bigger vision.

Competitive compensation: Highly competitive salary, meaningful equity, and a culture where your contributions are recognized and rewarded as we grow.

About the Role

We're looking for a founding product marketer to shape how the market understands what we're building and why it matters. This is an individual contributor role with outsized scope. You'll work directly with the leadership team to define Kai's narrative, arm our sales team, and drive content production. You will write the playbook.

What You'll Do

• Build Kai's product marketing function from the ground up, establishing the messaging frameworks, positioning, and go-to-market processes that will scale with the company.
• Define and maintain the full suite of GTM and sales enablement assets that equip the revenue team to win: personas, messaging guides, battlecards, demo scripts, objection handling guides, sales playbooks, and case studies.
• Partner with product management to develop launch strategies for new capabilities and ensure every release lands with the right story, in the right channels, at the right time.
• Collaborate with demand generation to create campaign content and ensure every program is grounded in strong product narratives and mapped to pipeline goals.
• Partner with product and sales to synthesize field feedback into sharper positioning and continuously improve how Kai tells its story.
• Represent the Kai platform and narrative in customer conversations, analyst briefings, events, and partner engagements.

What You Bring

• 6-8 years of product marketing, technical marketing, or product management experience within cybersecurity, infrastructure, cloud, or enterprise SaaS.
• Deep understanding of enterprise security buyers, including CISO-level personas, procurement dynamics, and how security decisions get made in large organizations.
• Proven ability to build differentiated positioning and messaging in complex, technical markets where the category itself is still being defined.
• Strong track record of owning core GTM assets from scratch: messaging frameworks, pitch decks, competitive battlecards, objection handling guides, and sales enablement content.
• Experience partnering with product, sales, and GTM strategy teams on launches, pricing and packaging discussions, and competitive positioning.
• Exceptional ability to translate complex technical concepts into clear, compelling narratives for both practitioner and executive audiences.
• Comfortable operating across multiple priorities in a high-velocity environment, balancing long-term strategy with near-term execution demands.