Director of Media

eos Products; New York (NY); On-site; USD 150,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

Mentorship opportunities

Dynamic work environment

Job summary

A global beauty brand is seeking a Director of Media to lead its paid media strategy across digital, social, and traditional platforms. The role requires 8+ years of media planning experience and strong analytical skills to optimize media performance. This position involves significant collaboration with creative teams and agency partners to ensure impactful campaigns. The ideal candidate will thrive in a fast-paced environment and possess excellent leadership abilities.

Qualifications

• 8+ years of experience in media planning and buying.
• Proven ability to lead agency relationships.
• Strong analytical mindset for performance optimization.

Responsibilities

• Lead and own the paid media strategy across multiple channels.
• Serve as the main liaison with the media agency.
• Collaborate with analytics to define and track KPIs.
• Advocate for best practices and data-driven decision-making.

Skills

Media planning and buying

Analytics and KPI tracking

Project management

Strong communication skills

Education

Bachelor’s degree in Marketing, Communications, or related field

Job description

This range is provided by eos Products. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$150,000.00/yr - $180,000.00/yr

Overview:

eos is looking for a Director of Media to be the mastermind behind how eos shows up in the world. This role is equal parts strategist, storyteller, and trend-spotter. You’ll lead our paid media game across digital, paid social, streaming, OOH, and linear TV. You’ll partner with our brand and creative teams to make sure our campaigns hit the right audience at the right time—with maximum cultural impact. You’ll be the go-to lead for our media agency, steering the day-to-day while keeping the big picture in focus. You’ll also manage one direct report and work hand-in-hand with our Director of Analytics to make sure every dollar is working as hard as possible.

This is a role for someone who loves moving fast, testing into new platforms, and staying ahead of what’s next in media.

Responsibilities:

• Lead and own the paid media strategy and execution across all channels: Digital, Paid Social, Video/Streaming, OOH, and Linear.
• Serve as the main day-to-day lead with our media agency, driving communications, alignment, and performance.
• Partner closely with the brand team to align media plans with strategy, messaging, and creative assets.
• Collaborate with the Director of Analytics to define KPIs, track performance, and optimize media investment.
• Stay on top of media trends, cultural shifts, and emerging platforms, identifying opportunities for eos to innovate and test new approaches.
• Manage the media budget, ensuring accuracy, stewardship, and reconciliation of invoices.
• Provide leadership, mentorship, and development for one direct report.
• Represent the voice of media within the marketing organization, advocating for best practices and data-driven decision making.

Requirements:

• 8+ years of experience in media planning and buying, including significant hands-on experience across Digital, Social, Video, and OOH.
• Proven ability to lead agency relationships and internal cross-functional teams.
• Strong analytical mindset with experience in KPI tracking, reporting, and media optimization.
• Deep knowledge of the evolving media landscape and emerging platforms.
• Excellent project management skills with the ability to thrive in a fast-paced, entrepreneurial environment.
• Experience managing budgets and reconciling media spend.
• Strong communication and leadership skills, with experience managing and developing team members.
• Bachelor’s degree in Marketing, Communications, or related field required
• Experience in beauty, personal care, or CPG industries a plus

Company Summary:

eos Products is an iconic global beauty brand that has sold nearly a billion lip balms worldwide. Our company was founded on an innovative and entrepreneurial spirit that revolutionized how people experience daily beauty routines. As a brand of choice among gen z and millennial consumers, eos aims to drive everyday experiences forward, creating the joy that beautifully designed, expertly crafted products can bring to people’s lives. From our iconic lip balm to our cult-favorite body lotion, eos products create delight where there was once utility, happiness where there was only function.

Equal Opportunity Employer:

eos Products offers equal employment opportunity to qualified individuals without regard to race, religion, color, national origin, age, gender, disability, medical condition, sexual orientation, gender identity, gender expression, marital status, veteran status, or any other characteristic protected by law. Minorities, women, veterans, and individuals with disabilities are encouraged to apply.

FLSA Status:

FLSA exempt.