Director of Marketing & Brand Growth

SPCA Cincinnati; Cincinnati (OH); Vor Ort; USD 80.000 - 90.000; Vollzeit

Zusammenfassung

SPCA Cincinnati is seeking a Director of Marketing in Cincinnati, OH to lead the brand and marketing strategy. This hands-on leadership role builds plans, leads the team, and delivers campaigns to increase adoptions, services, and community involvement.

You will own strategy, digital marketing, fundraising marketing, media relations, storytelling, and team leadership, collaborating with the CEO and programs to grow impact across locations.

Qualifikationen

• Bachelor’s degree in Marketing, Business, Communications.
• 7–10 years marketing experience with strategy and budget ownership.
• Experience with brand strategy and paid media.
• Experience leading a team and managing agencies or vendors.
• Strong project management in a lean, fast-moving team.
• Comfortable at both strategy and hands-on levels.
• Strong analytical skills turning data into decisions.
• Excellent written and verbal communication.
• Nonprofit fundraising experience is a plus.

Aufgaben

• Develop and execute a marketing strategy supporting growth and multiple locations.
• Drive measurable results in adoptions, services, fundraising, events, and community engagement.
• Set annual priorities, goals, and manage the marketing budget.
• Maintain brand identity across locations and campaigns; approve campaigns and materials.
• Lead website strategy, SEO, email marketing, paid media, and analytics.
• Lead fundraising marketing, donor communications, and events.
• Oversee media relations and crisis communications with leadership.
• Storytelling and internal communications to share impact and programs.
• Build and lead a marketing team, partners, and external agencies.

Kenntnisse

Marketing leadership

Brand strategy

Budget ownership

Team leadership

Analytics

Ausbildung

Bachelor’s degree in Marketing, Business, or Communications

Tools

Google Analytics

SEO tools

CRM software

Jobbeschreibung

SPCA Cincinnati is seeking a Director of Marketing in Cincinnati, OH to lead the brand and marketing strategy. This hands-on leadership role builds plans, leads the team, and delivers campaigns to increase adoptions, services, and community involvement.

You will own strategy, digital marketing, fundraising marketing, media relations, storytelling, and team leadership, collaborating with the CEO and programs to grow impact across locations.