Director of Event Sales: Lead & Elevate Experiences

100KCrossing; Washington (District of Columbia); On-site; USD 135,000 - 150,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

Employer covered deductible plan

20 Days of Paid Time Off

7 days of Sick & Safe Leave

3 Floating Holidays

Food and Wine Discounts

Job summary

First Batch is seeking a Director of Sales for our Washington, DC site to lead unit-level sales and grow social and corporate events. Drive strategy, coach the sales team, and align with leadership to meet targets. Strong hospitality sales background and relationship-building skills are essential.

You will partner with Marketing, Culinary, and Operations to craft programs, manage pricing, and present quarterly plans. Travel up to 10% locally may be required.

Qualifications

• Minimum seven years of sales experience in hospitality.
• At least four years leading a national or local sales team.
• Bachelor’s degree or equivalent combination of education and experience.
• Proven ability to cultivate relationships with internal and external stakeholders.
• Exceptional written and verbal communication skills.
• Ability to travel 5–10% locally.

Responsibilities

• Lead and grow the unit-level sales team for Washington, DC location.
• Develop and execute event sales strategy and pricing with senior leadership.
• Build relationships with DMCs and industry associations.
• Collaborate with Marketing, Culinary, Operations to create programs.
• Track sales performance and revenue KPIs; adjust plans as needed.
• Attend local events to increase awareness and network.

Skills

Hospitality sales

Team leadership

Relationship building

Communication skills

Strategic planning

Networking

Education

Bachelor’s degree or equivalent combination of education and experience

Tools

Microsoft Word

Excel

Teamwork

Canva

Tripleseat

G-Suite

Job description

First Batch is seeking a Director of Sales for our Washington, DC site to lead unit-level sales and grow social and corporate events. Drive strategy, coach the sales team, and align with leadership to meet targets. Strong hospitality sales background and relationship-building skills are essential.

You will partner with Marketing, Culinary, and Operations to craft programs, manage pricing, and present quarterly plans. Travel up to 10% locally may be required.