Director of Advisor Development

MassMutual Great Lakes; Southfield (MI); On-site; USD 120,000 - 175,000; Full time

Job summary

MassMutual Great Lakes is seeking a Director of Advisor Development to lead onboarding, coaching, and development for new and existing financial advisors. You will guide the advisor journey from day one through onboarding, academy training, ongoing coaching, and mentoring, creating a robust development experience that elevates productivity and careers.

Reporting to the Senior Vice President of Growth & Development, you’ll own the development calendar, lead workshops, track licensing, and ensure

Qualifications

• Bachelor's degree or equivalent experience.
• 3–6+ years in financial services sales; advisor experience strongly preferred.
• Exceptional coaching, facilitation, and presentation skills.
• Strong leadership, communication, and accountability instincts.
• Highly organized with excellent time management; analytical, detail-oriented, and discreet with confidential information.
• Active Life & Health Licenses.

Responsibilities

• Own onboarding and orientation for all new representatives, ensuring every advisor starts with clarity, purpose, and a plan.
• Help advisors discover their “why,” define their markets, and master the conversation frameworks used by top performers.
• Partner with Managing Directors, the SVP, and Department Heads to deliver a world-class Impact Academy, coordinating expert instructors, assessing readiness, closing development gaps, and verifying graduation requirements.
• Own the annual development calendar and build individualized advisor development plans.
• Facilitate training modules, workshops, and office-specific learning experiences.
• Track licensing, continuing education, and Momentum to Success Bonus completion.
• Plan and execute annual bootcamps, from logistics and speaker recruitment to engaging session design.

Skills

Coaching

Leadership

Communication

Accountability

Time management

Analytical

Discretion

Licensing

Education

Bachelor's degree

Job description

Shape the Future with MassMutual Great Lakes

Are you energized by helping people grow a thriving financial advisory practice? Do you know what it takes to turn a promising new advisor into a confident, high-performing financial professional? We're looking for a Director of Advisor Development, to lead the training, coaching, and accountability experience that accelerates advisor productivity and builds lasting careers.

Reporting to the Senior Vice President of Growth & Development, you'll own the advisor journey from day one to onboarding, academy training, ongoing coaching, and mentoring, creating a world-class development experience that sets MassMutual Great Lakes advisors apart.

What You’ll Impact

• Own onboarding and orientation for all new representatives, ensuring every advisor starts with clarity, purpose, and a plan
• Help advisors discover their “why,” define their markets, and master the conversation frameworks used by top performers
• Partner with Managing Directors, the SVP, and Department Heads to deliver a world-class Impact Academy, coordinating expert instructors, assessing readiness, closing development gaps, and verifying graduation requirements

Drive Ongoing Development

• Own the annual development calendar and build individualized advisor development plans
• Facilitate training modules, workshops, and office-specific learning experiences
• Track licensing, continuing education, and Momentum to Success Bonus completion
• Plan and execute annual bootcamps, from logistics and speaker recruitment to engaging session design

Coach for Performance & Accountability

• Lead weekly one-on-one and group coaching meetings with emerging advisors
• Establish performance expectations, monitor activity and production, and celebrate daily wins
• Lead the Advisor Development Review accountability process using 12-Week Year best practices
• Coordinate Client Builder events, joint work opportunities, and case consultations
• Report development progress to leadership and help build future activity coaches

What You Bring

• Bachelor's degree, or equivalent experience
• 3–6+ years in financial services sales; advisor experience, particularly successfully coaching advisors, is strongly preferred
• Exceptional coaching, facilitation, and presentation skills
• Strong leadership, communication, and accountability instincts
• Highly organized with excellent time management; analytical, detail-oriented, and discreet with confidential information
• A genuine commitment to professional development and licensing
• Active Life & Health Licenses

The Leader We're Looking For

You develop others through coaching, mentoring, and honest feedback. You translate long-term vision into disciplined execution. You act without waiting for direction, solve problems at the root, and build systems that create consistency. You make decisions that balance people, ethics, and business outcomes, and you inspire the people around you to perform at their best.

How Success Is Measured

• Advisors meeting onboarding and Impact Academy graduation requirements
• Training attendance and advisor satisfaction w. value of training received
• Execution of advisors' first 90-day launch plans and monthly activity best practices
• Coaching emerging advisors to 6- and 12-month Rising Leaders achievement
• Coaching advisors to conference recognition

Join MassMutual Great Lakes

Join a legacy of excellence since 1851, where we don't just meet expectations, we redefine them. Our dedicated team of financial professionals is at the heart of our firm, offering personalized solutions to meet the unique needs of families and businesses. We live by the mantra “Serve First,” ensuring our financial professionals have the tools, resources, and development to provide exceptional service to their clients. As Director, Advisor Development, you'll be the engine behind that promise.

Our competitive compensation and comprehensive benefits are designed to support your lifestyle, health, and future.

• Income Potential up to $175,000. Includes base salary with variable compensation potential. Starting base salary and bonus opportunity will be determined by the incoming candidate's proven success and credentials. The intent is to provide room to grow in the role.
• Comprehensive benefits package including Medical, Dental, and Vision Insurance
• Paid Time Off
• Life and Disability Plans (optional)
• 401(k) with up to 4% match

Ready to Build Careers That Last?

If you're a natural developer of talent who thrives on seeing others succeed, we want to talk to you. Apply today.